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"Whether you spend a great deal of time traveling or staying at home, identity theft can be crippling," said Davis. "This partnership with US Airways shows the airline's commitment to ensuring that their customers' personal information is kept safe."
Located in a secure facility in Tempe, Arizona, LifeLock enables "locks" by setting and automatically renewing fraud alerts with the major credit bureaus, removing member names junk mail lists and guaranteeing the service with a $1 million service guarantee. Recently, LifeLock added an additional service to all clients - free of charge - called WalletLock(TM). WalletLock works to cancel and replace all documents and personal identifying information inside a wallet if it is lost or stolen.
In February 2007, the Federal Trade Commission released its annual report highlighting that for the seventh consecutive year, identity theft tops the list of consumer complaints. In 2006, identity theft cost Americans $1.1 billion dollars, the highest amount ever. A multi-billion dollar crime, identity theft is non-discriminatory, hitting Americans in every age range from infants to seniors. Since January 2005, more than 110 million Americans have received letters notifying them that their personal information has been lost or stolen. The letters have come from universities, doctors, dentists, hospitals, lawyers, the federal government, local law enforcement, the military, retirement communities, banks, credit bureaus and several non-profit organizations.
"The safety and satisfaction of our customers is a top priority for our airline," said Fernand Fernandez, director, customer loyalty and marketing programs with US Airways. "As we continue to expand the benefits offered within our Dividend Miles Program, protecting our customers from the growing threat of identity theft is very important to us. LifeLock is a simple and effective preventative tool. Our Dividend Miles Members will appreciate this added security element."
About LifeLock
LifeLock (www.lifelock.com) helps consumers to render their personal information useless to thieves, backing up its service with a one million-dollar service guarantee. Famous for its CEO giving out his Social Security Number in advertising and national press, the company is experiencing astounding growth. Located in a secure facility in Tempe, Arizona, LifeLock is a private company backed by Kleiner Perkins Caufield and Byers as well as Bessemer Venture Partners. Winner of the 2007 American Business Award for the Best Radio Advertising Campaign, LifeLock was a finalist for 10 other ABA awards, including Best New Company and Best New Product/Service. Recently the company was named recipient of the Red Herring 100 Global Award as one of the Top 100 start-ups in the world.
About US Airways(R)
US Airways is the fifth largest domestic airline employing more than 36,000 aviation professionals worldwide. US Airways, US Airways Shuttle and US Airways Express operate approximately 3,800 flights per day and serve more than 230 communities in the U.S., Canada, Europe, the Caribbean and Latin America. Us Airways is a member of the Star Alliance network, which offers our customers 17,000 daily flights to 897 destinations in 160 countries worldwide. Additional information on US Airways can be found at www.usairways.com.
SOURCE: LifeLock
LifeLock Mike Prusinski Vice President, Communications 480-544-2222 mike@lifelock.com or Tami Nealy Director of Communications 480-457-2127 tami@lifelock.com
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