Helen Steele, the winner of the national Weetabix Shopping Spree contest, yesterday was presented with a $2,500 gift card, courtesy of Weetabix Canada at the Atlantic Superstore, Charlottetown.
Mrs. Steele, a long-time Charlottetown resident whose name was selected from contest entries from across Canada, won the right to participate in a three-minute shopping spree at the grocery store of her choice. As was her option, Mrs. Steele chose to accept the $2,500 gift certificate from the Atlantic Superstore, rather than complete the shopping spree.
"Thanks to Weetabix - my favorite cereal - my husband and I can look forward to having a few more steaks this summer," said Mrs. Steele, a grandmother of 10 and an avid quilting hobbyist.
About Weetabix
Weetabix of Canada Ltd. was incorporated in 1975 and is the subsidiary company of Weetabix Ltd., the leading British cereal manufacturer. The Weetabix brand is the single largest selling ready-to-eat cereal brand in the United Kingdom where it has been manufactured since the 1930s.
From its Cobourg, Ont. manufacturing and R&D facilities, established in 1978, Weetabix Canada manufactures over 90 brands of cereals for the Canadian, American and British markets. In addition to the company's own popular brands of Weetabix, Alpen and GrainShop, it is the cereal manufacturer of choice for some of its sister companies' brands and those of major grocery retailers throughout North America. The company's website is at www.weetabix.ca.
/NOTE TO PHOTO EDITORS: A photo accompanying this release is available on
the CNW Photo Network and archived at http://photos.newswire.ca.
Additional archived images are also available on the CNW Photo Archive
website at http://photos.newswire.ca. Images are free to accredited
members of the media/
SOURCE: Weetabix
David Bosworth, Blazing Design, (416) 846-3540
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