Major US airlines sign deal to provide information and offers on online boarding passes

Wed. July 16, 2008; Posted: 06:20 AM

Jul 16, 2008 (AIRLINE INDUSTRY INFORMATION via COMTEX) -- UAUA | Quote | Chart | News | PowerRating -- Six major airlines in the United States are participating in a new venture that provides destination content and offers to passengers who check in online.

Sojern Inc, a new independently-owned company, has agreed partnerships with American Airlines, Continental Airlines, Delta Air Lines, Northwest Airlines, United Airlines and US Airways.

The content is provided directly on the boarding passes obtained from each airline's online check-in process.

The new service has been launched with Delta Air Lines. The first passengers to receive the content will be those booked on flights to Las Vegas, followed soon after by all of Delta's domestic destinations.

The other airline partners will roll-out the service to their domestic passengers later this year, Sojern said.

Comments on this story may be sent to aii.feedback@m2.com

For full details on Amr Corporation (AMR) click here. Amr Corporation (AMR) has Short Term PowerRatings of 5. Details on Amr Corporation (AMR) Short Term PowerRatings is available at This Link.

More News: Market Updates | Stock Alerts | All Trading News | Stock Index

Archives

Feedback

Email Article Link

Close X

RELATED SITES

Please call 1-213-955-5858 ext. 1

All analyst commentary provided on TradingMarkets.com is provided for educational purposes only. The analysts and employees or affiliates of TradingMarkets.com may hold positions in the stocks or industries discussed here. This information is NOT a recommendation or solicitation to buy or sell any securities. Your use of this and all information contained on TradingMarkets.com is governed by the Terms and Conditions of Use. Please click the link to view those terms. Follow this link to read our Editorial Policy.