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Sign of times: Starbucks will close area location

Sun. August 03, 2008; Posted: 09:01 AM
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Aug 03, 2008 (The Miami Herald - McClatchy-Tribune News Service via COMTEX) -- SBUX | Quote | Chart | News | PowerRating -- Aug. 3--It was seen as a victory for Fairway Estates: Starbucks was moving into the neighborhood.

But what was brewing turned out to bittersweet.

Before Starbucks could even celebrate its first anniversary of serving lattes on Colonial Drive, the Seattle-based international coffeehouse chain announced the shop would be one of the nearly 600 closed because of the worsening economy.

An employee said earlier this week that they haven't been given a date when they will serve their last coffee.

Some stores scheduled to be closed might remain open until sometime in 2009, according to the company's website.

"We can only confirm that the Starbucks store at 9600 SW 160th St. has been given notification that their store will close. Much thought and consideration was given to each location because we know the impact this has on our partners, customers and the communities where we operate," said Kelly Mattran, marketing manager for Starbucks Corp.

"This is a premature closing," said Gary Rosenberg of Plaza Development Realty. "We are a very loyal community. The managers were just getting used to serving the community. Prior to the opening, residents had to commute to a very busy Starbucks on U.S. 1," said Gary Rosenberg of Plaza Development Realty.

Local residents had only just started to make that coffeehouse a meeting spot, including the Parent-Teacher Association.

It had been open since last December, just a couple of weeks before Christmas.

"People had barely become aware [the Starbucks] was there. Our store seems much more like a victim of the lousy economy and some high-level Starbucks management problems than it is a failure of the community to support it," said Robert Holley of the Fairway Estates Homeowners Association.

Indeed, Starbucks is regrouping after going through an extended period of rapid growth since the mid-1990s. It has more than 15,000 stores in 44 countries.

Two Starbucks stores are targeted to be shuttered in Miami-Dade -- at Fairway Estates and North Miami.

North Miami planners had seen their Starbucks as way to help jump-start the growth of the city's center where its Museum of Contemporary Art and city hall are housed.

In South Miami-Dade, the Fairway Estates neighborhood saw its Starbucks as a symbol of its rebuilding from 1992's Hurricane Andrew.

Some 70 percent of the stores closing have been open for less than two years.

To see more of The Miami Herald or to subscribe to the newspaper, go to http://www.herald.com. Copyright (c) 2008, The Miami Herald Distributed by McClatchy-Tribune Information Services. For reprints, email tmsreprints@permissionsgroup.com, call 800-374-7985 or 847-635-6550, send a fax to 847-635-6968, or write to The Permissions Group Inc., 1247 Milwaukee Ave., Suite 303, Glenview, IL 60025, USA.

For full details on Starbucks Corporation (SBUX) click here. Starbucks Corporation (SBUX) has Short Term PowerRatings of 5. Details on Starbucks Corporation (SBUX) Short Term PowerRatings is available at This Link.

    


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