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R.H. Donnelley's LocalLaunch Platform Named Leading Search Engine Marketing Technology at Search Engine Strategies Conference

Tue. August 26, 2008; Posted: 04:30 PM
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CARY, N.C., Aug 26, 2008 /PRNewswire-FirstCall via COMTEX/ -- RHD | Quote | Chart | News | PowerRating -- R.H. Donnelley (NYSE: RHD), a leading print and online local search company, today announced that its LocalLaunch Search Engine Marketing Platform, now known as the Dex(R) Search Marketing Platform, has been awarded the "Best Search Engine Marketing Technology Platform for SMBs." The company was a co-winner of the award -- designed to honor the best technology helping small- to medium-size businesses drive sales leads -- which was given at the Search Engine Strategies 2008 Conference and Expo in San Jose, Calif.

The Dex Search Marketing Platform was selected by a panel of more than 30 industry experts. The selection was based upon several criteria, including R.H. Donnelley's commitment to innovation, excellence in tactical execution, approach to design and overall success of the platform.

"We have been actively rolling out our leading search engine marketing products to our customer base and this award is validation of the success that we've seen," said Sean Greene, vice president and general manager of Dex Search Marketing. "We are continuing to refine our award-winning technology and look forward to introducing a new breed of search engine marketing products to our large customer base."

Justin Sanger, vice president of business development for RHD Interactive and founder of LocalLaunch added, "This is a very exciting award for us and our partners. It's confirmation that the products we provide are truly best in class. Over the coming months we will continue to enhance our product offerings through the addition of targeted distribution partners for our products."

R.H. Donnelley provides search engine marketing services to small- and medium-size businesses. These services include search engine optimization, paid search campaign management, and campaign monitoring and tracking -- all designed to help businesses drive leads from local customers.

About R.H. Donnelley

R.H. Donnelley connects businesses and consumers through its portfolio of print and interactive marketing solutions. Small- and medium-sized businesses look to R.H. Donnelley's experienced team of marketing consultants to help them grow their companies and drive sales leads. Consumers depend on the company's reliable, trusted, local business content to deliver the most relevant search results when they are seeking local goods and services. For more information, visit http://www.rhd.com and http://www.DexKnows.com.

SOURCE R.H. Donnelley

http://www.rhd.com

For full details for RHD click here.

    


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