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Onstream will provide the Internet video broadcasting for the group's new Batalla De Las Americas (Battle of the Americas) three-continent music reality contest. Onstream will also provide user generated video and on-demand and pay-per-view services for the show, along with being contracted to provide all required bandwidth for the duration of the agreement.
Batalla De Las Americas is a series of contests, supported by Es Mi Planeta and has been three years in the making. The online presence of Batalla De Las Americas will be launching in early September of 2008. Batalla De Las Americas will consist of a thirteen week series, broadcast both online and via terrestrial TV and first appearing during the first quarter of 2009. Batalla De Las Americas will broadcast the first portion of each show throughout Latin America and the US through its media network consisting of more than twenty partners. The esmiplaneta.com platform will broadcast the second half of the event online utilizing Onstream Media's Digital Media Services Platform (DMSP).
"As our search for an online video provider unfolded, we quickly realized Onstream Media was the single services provider capable of supporting such a large scale project," said Pat Joyce, CEO, WorldVibe Entertainment Group, parent of Es Mi Planeta. "In the end, we selected Onstream for its tremendous breadth of services and experience working with other premier entertainment companies."
"Batalla De Las Americas is the first truly global, multi-continent reality show, and it is going to break new ground in the Internet age," said Randy Selman, president and CEO, Onstream Media. "Our ability to help Es Mi Planeta make the online video presence for the show available to tens of millions of people across the globe is a true honor. In support of the show's grand-scale needs, we are bringing to bear a comprehensive selection of Internet TV services in combination with Akamai's world-leading content delivery network. The combination of these technologies will give viewers the highest quality, richest online video experience possible." The web presence for the program will include a custom user generated video (UGV) web site and associated content management solution (CMS) to support the upload, publishing, management, and viewing of professional content submitted by Es Mi Planeta's content partners.
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