AnnTaylor Stores Corporation (AnnTaylor) is venturing into new business lines with the introduction of beauty, body and bath products as well as LOFT line of maternity wear. The company has expanded its brand portfolio to include ''Celebrations'' line of apparel for special occasions.
Scope.
*Contains corporate strategy, value chain presence and SWOT Analysis.
*Provides detailed business description, segment analysis, 5-year financial trends, key products and key competitors.
*Includes information on suppliers/ partners, shareholding structure and key employees with biographies. Highlights. AnnTaylor Stores Corporation (AnnTaylor) is one of the leading specialty retailers offering women''s apparel, shoes and accessories in the US. The company offers its merchandise under the Ann Taylor, Ann Taylor Loft, and Ann Taylor Factory brands.
AnnTaylor plans to grow through new store openings, store expansions, store revamps, extension of brands, and new concepts.
The company recorded revenues of $2,342.9 million during the fiscal year ended January 2007, an increase of 13% over 2006. The growth in revenue was driven by an increase of 2.8% in comparable store sales in fiscal 2007. Further, comparable store sales of Ann Taylor and LOFT increased by 3.1% and 1.9% respectively in fiscal 2007.
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