www.companiesandmarkets.com: Smart Balance Case Study - building brand share in functional foods

Sep 02, 2008 (M2 PRESSWIRE via COMTEX) -- SMBL | Quote | Chart | News | PowerRating -- -www.companiesandmarkets.com adds new report: Smart Balance Case Study - building brand share in functional foods

Introduction.

This report on Smart Balance forms part of a case studies series, which explores business practices across a variety of disciplines and business sectors. It looks at how the company has capitalized on the growing functional food market, as people look for quick fixes to improve their health.

Reasons to Purchase.

*Gain insight into the methods used by important industry players to give them a competitive edge.

*Identify specific areas for operational improvements.

*Capitalize on the knowledge of experienced companies when entering a new niche or market

http://www.companiesandmarkets.com/information.asp?id=4B46OFPSN48266

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