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Continental Programming Services Limited, a subsidiary of Millicom; Innovative Cable TV St. Thomas - St. John and Innovative Cable TV St. Croix; and Logic One have all signed multi-year agreements with Macrovision for its Passport IPG solutions. With this new technology, the cable operators can now provide customizable, feature-rich program guides that enhance the TV viewing experience for their audiences, the company said.
Today, consumers have a host of options available such as digital video recording (DVR) capabilities and on demand features that make the television viewing experience truly interactive. Macrovision said its Passport product line includes Passport Echo DVR and ShowRunner video on demand (VOD) applications that are designed to help cable operators drive increased subscribership through value-added services. These services enable viewers to control live television with pause, rewind and fast-forward functionality; utilize one-touch recording features; fine tune their recording options; and scan VOD menus via an intuitive interface, according to the company.
"Our customers' satisfaction with their service offerings is extremely important to us," said Jennifer Matarangas-King, president of Innovative Cable TV, a cable system operator in St. John, St. Croix and St. Thomas. "We've selected Macrovision because its Passport solutions give us the flexibility to make available a variety of feature-rich applications that enrich the viewing experience for our customers."
"Our recent Passport wins in Central America and the Caribbean show the strength of our products and underscore Macrovision's commitment to deliver enabling technology to our customers for a uniquely simple home entertainment experience," said Tom Carson, executive vice president of worldwide sales and services at Macrovision. "The momentum we've seen in the Latin America and Caribbean markets is testament to our technology's value-add for cable system operators."
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