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USA Video Interactive Upgrades Forensics Solution for Movies and Premium Programming (OTCBB:USVO) USA Video Interactive Corp.
Responding to Studio Demand, the New Watermarking Appliance Also Assists in License Management and Content Activation
NIANTIC, CT-Dec 18, 2008 - USA Video Interactive Corporation recently announced that it is upgrading its MediaEscort on-demand watermarking system. In response to customer input, USVO is increasing the capabilities of the MediaEscort application to support modular DRM packaging.
MediaEscort's flexible infrastructure allows for DRM packaging of the video content after being watermarked in a modular way. This DRM enabled content needs to be activated or registered with the license provider before it can be distributed to the consumers.
MediaEscort's on-demand watermarking system automatically and seamlessly embeds SmartMarks, imperceptible forensic information in every frame of video content, during Internet delivery to protect against piracy. Currently employed by a major movie studio, MediaEscort is a lightweight server based application generating full frame SmartMarks in marketing delivery channels.
For further information about USVO's anti-piracy products, please visit: http://www.usvo.com/.
All Press inquires, please call 739 - 8030 ext. 4.
About MediaEscort:
MediaEscort is an industry first, IP-centric, real-time online watermarking product, with its own administrative infrastructure fully integrated into customer's video servers. It will automatically and seamlessly embed SmartMarks - imperceptible forensic information in every frame of video content - during Internet delivery, providing the proof courts need to protect intellectual property rights, indicting and convicting the individuals who steal the original material. Using MediaEscort, copyright holders are able to protect their content without restricting the fair uses of legitimate customers. MediaEscort's SmartMarks work across all distribution and presentation channels and technologies. It seamlessly provides an entire system for piracy protection without frustrating consumers, who will continue to have the freedom to enjoy content in their own way. In addition, MediaEscort has the ability to support all major codecs in the industry, while preserving the SmartMark and the process is fully compatible with DRM.
About USVO:
USA Video Interactive Corp. designs and markets technology for delivery of digital media. USVO developed its MediaEscort, MediaSentinel and SmartMark digital watermarking products and technology to provide a robust means for producers and distributors to invisibly protect their content. USA Video Technology Corp., a wholly owned subsidiary of USVO, holds the pioneering patent for store-and-forward video, filed in 1990 and issued by the United States Patent and Trademark Office on July 14, 1992; it has been cited by at least 165 other patents. USVO holds similar patents in Germany, Canada, England, France, Spain, Italy, and Japan. For more information, visit www.usvo.com.
MediaEscort / Technical details:
In MediaEscort 1.2, this process was integrated with the DRM encoding module itself. Although the current mechanism allows for efficient processing of the video content ready for consumer distribution, it has certain drawbacks. Each license provider presents a unique way to register or activate the content. This limits the choices for the content owner to easily switch between license providers for various business/technical reasons. MediaEscort 1.5 eliminates this problem seamlessly.
Building on the infrastructure of the ME core, the license activation of the watermarked content is moved into its own process pipeline. This allows for the same administration module to configure the license activation process, which eventually is controlled by the monitor component in a completely seamless way. The process parameters for the activation can be configured for different license providers only once and then this configuration can be attached to any DRM pipeline with the full capability to switch between different providers online. Also, depending on the license provider's requirements, alternate configurations with different process parameters can be created and similarly attached to the same DRM pipeline, retaining the full capability for switching between them online.
This enhancement takes MediaEscort's already powerful infrastructure to a new level, fully capable to serve the changing business needs.
USA Video Interactive Corporate Headquarters Office: 8 West Main Street, Niantic, Connecticut, 06357; Telephone 739-8030.
Canada Office: 507 - 837 West Hastings Street, Vancouver, BC V6C 3N6. Trading symbol on the OTCBB: USVO; Trading symbol on the TSX Venture Exchange: US; Trading symbol on the Berlin and Frankfurt Stock Exchanges: USF. CUSIP 902924208. For more information contact 739 - 8030 ext. 4; contact@usvo.com.
The press release may contain forward-looking statements. Actual results may differ materially from those projected in any forward-looking statements. Investors are cautioned that such forward-looking statements involve risk and uncertainties, which may cause actual results to differ from those described.
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