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Discretix, the leading global provider of embedded security solutions, today announced it is presenting its innovative security technologies to the automotive industry during the 2009 International Consumer Electronics Show, January 8-11 in Las Vegas. Unique within the digital security realm, Discretix offers a range of solutions that can ensure world-class security for vehicle control systems and engine controllers, as well as for digital content used in car infotainment systems.
Discretix is the largest vendor dedicated exclusively to embedded security, worldwide. With multiple Tier 1 design-wins in the USA, Japan, Korea, Europe and Taiwan, Discretix brings to the automotive industry a wealth of experience and field proven solutions. To date Discretix has invested hundreds of man years in embedded security research and development.
"With the dramatic increase of on-board electronics, controllers and infotainment systems in today's vehicles, robust security is mandatory to protect a broad array of critical vehicle control systems, premium content, software and hardware assets," said Edo Ganot, EVP Sales and Business Development for Discretix. "Authentication technology that ensures only original parts are used in aftermarket situations is also critical. Discretix' embedded security solutions have been proven in millions of products around the world--and are ready to do the same in automobile, truck and fleet applications."
Discretix' range of embedded solutions deliver robust security for many purposes including access to logging and diagnostics data, anti-cloning, software updates, platform code integrity verification as well as car-to-car/car-to-road/road-to-car communication. Discretix' technologies also can be used to protect against illicit activity such as part cloning, GPS information hacking and mileage manipulation.
Depending on the technology employed, Discretix' broad range of robust embedded security solutions can protect data and systems at any level from component to chipset, as well as guarantee the safety and security properties of the overall solution.
During 2009 International CES, Discretix will meet with component manufacturers, systems integrators, vehicle manufacturers and other industry contacts at its corporate hospitality suite in the Marriott Grand Chateau Hotel, 75 E. Harmon Avenue near the Planet Hollywood Resort & Casino. To arrange an appointment, or to request additional information including the company's white paper on embedded security in automotive designs, please email marketing-dx@discretix.com.
About Discretix:
Discretix' security solutions are deployed in a wide range of consumer electronics devices enabling services and applications, while protecting the device and its contents. Discretix' products include embedded security co-processors and a broad range of security applications. The solutions are tightly integrated into the device, enhancing security without compromising the user experience. Discretix, a privately-owned company, serves the needs of some of the world's best-known semiconductor and device manufacturers and has been consistently ranked among the leaders of the embedded security market. For more information, please visit www.discretix.com.
Discretix is a trademark of Discretix, Ltd. Other products and trade names mentioned herein are the trademarks of their respective owners.
SOURCE: Discretix, Ltd.
SS|PR Belinda Banks, 609-750-9110 belinda@sspr.com
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