ValueRich Creates New Media Unit to Produce Morning Business Talk Show

Sat. January 17, 2009; Posted: 12:53 AM

Jan 16, 2009 (Close-Up Media via COMTEX) -- VRI | Quote | Chart | News | PowerRating -- ValueRich, Inc., a multi-media company for corporate and financial professionals, has announced the formation of a new media division, called ValueRich TV, to produce and distribute a 30-minute morning business talk show.

The Company said it intends to market the business talk show to cable TV networks seeking unique business-oriented programs. The Company noted it has begun negotiations with one network concerning the business talk show. The Company also anticipates that the business talk show will be streamed over the Internet using Brightcoves's multi-media player that allows for the best possible user experience. The Company stated that the ValueRich TV concept is more than half way through its development process.

"The show is designed to be far from a puff piece on CEOs and will not be pay-for-play promotional airtime. Rather, ValueRich TV plans to take a hard-core view with inquisitive dialogue of CEO claims and projections," said Joseph C. Visconti, President and CEO of ValueRich, Inc. "We are currently fine tuning the show concept and are still open to ideas. The foundation of the show will be the ValueRich brand name, which acts as a powerful mantra that is catchy and memorable. We intend to leverage the ValueRich name to lend credibility to our interviews and encourage CEOs to uncover the true value of their companies' share price, so rich rewards can potentially be attained."

ValueRich operates various online media-based properties for corporate and financial professionals, including WallStreetHDTV.com and the on-line financial community iValueRich.com.

((Comments on this story may be sent to newsdesk@closeupmedia.com))

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