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Twinkies maker IBC moving headquarters to Dallas

Wed. February 18, 2009; Posted: 06:21 PM
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Feb 18, 2009 (The Dallas Morning News - McClatchy-Tribune Information Services via COMTEX) -- IBC | Quote | Chart | News | PowerRating -- The company that makes such household staples as Wonder Bread and Hostess Twinkies is moving its corporate headquarters to Dallas this spring as it fishes for cost savings and a few top executives in the North Texas talent pool.

Interstate Bakeries Corp., based in Kansas City since 1930, will move 20 corporate positions to the Dallas area beginning soon, spokesman Lew Phelps said Wednesday.

Most of the Dallas jobs -- including chief executive -- will be filled by transplanted Missourians. But "a small handful" of posts will be filled locally, he said.

The company, which emerged from bankruptcy protection earlier this month, looked at other cities and settled on Dallas last week.

"There are a lot of people in and around Dallas that have the professional expertise that they need to get IBC firing on all cylinders and moving ahead," said Phelps.

He also said the company would achieve "cost savings" by moving to Dallas, but he said he could not make those details public yet. He said the company did not get any government incentives to move and is not selling its headquarters building in Kansas City.

While Dallas won't gain a huge number of jobs from the move, it does get bragging rights as being the new home base for one of the largest wholesale bakers and distributors in the United States.

The company has 41 U.S. bakeries and employs approximately 22,000 people, but has no production facilities in Texas.

It filed for bankruptcy protection in 2004, burned in part by the low-carb craze.

The company, which also makes Dolly Madison Zingers and Donut Gems, emerged from bankruptcy Feb. 3, with help from a cash infusion from Ripplewood Holdings LLC, a New York private equity firm, which now owns 50 percent of the stock in the new IBC.

Phelps said the company was looking for executives with experience in consumer packaged goods. North Texas is home to Frito-Lay Inc., the nation's largest snack maker, and the U.S. headquarters of Mexico-based Grupo Bimbo.

That company, which makes Mrs Baird's bread, has a corporate office and baking facility in Fort Worth and a Tia Rosa tortilla plant in Grand Prairie. As of late 2008, the company had 1,225 workers in D-FW, a spokesman said.

But Phelps said there were "no immediate plans to build any new production facilities in Texas or anywhere else," as the company tries to get its operations back on track. No new bakeries have been opened since the company went into bankruptcy.

He also said he did not see the Dallas headquarters staff growing significantly any time soon.

"This is not a big employment fair kind of thing," he added. "It's limited in scope."

"They're not going to be spending money on a fancy new headquarters building and they're not going to build up a large corporate staff."

He said the company already has begun holding interviews for the available Dallas slots.

To see more of The Dallas Morning News, or to subscribe to the newspaper, go to http://www.dallasnews.com. Copyright (c) 2009, The Dallas Morning News Distributed by McClatchy-Tribune Information Services. For reprints, email tmsreprints@permissionsgroup.com, call 800-374-7985 or 847-635-6550, send a fax to 847-635-6968, or write to The Permissions Group Inc., 1247 Milwaukee Ave., Suite 303, Glenview, IL 60025, USA.

For full details for IBC click here.

    


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