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Last month, South Korea's top automaker suffered a 27 per cent drop in auto sales as the deepening global downturn hit consumers' big-ticket spending worldwide.
"Chairman Chung will encourage dealers to boost sales there, and visit some facilities," said a company official. Chung will return home Friday this week after visiting plants in Alabama and Georgia.
Hyundai, the world's fifth-largest automaker by sales volume along with its affiliate Kia Motors Corp. (KSE:000270), is increasingly worried about a sales collapse in the United States, the company's largest overseas market.
Hyundai said it slashed output at its domestic plants by 30 per cent during the first-quarter of this year as the global downturn slackened demand for new vehicles.
In a rare move, Hyundai hasn't set its 2009 sales target, citing a tough market environment.
Earlier this month, Chung also visited European nations to call on dealers there to boost sales.
(Yonhap)
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