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ProLink Solutions - a wholly-owned subsidiary of ProLink Holdings Corp. (OTC Bulletin Board: PLKH | Quote | Chart | News | PowerRating) and the world's leading provider of Global Positioning Satellite ("GPS") golf course management systems and digital out-of-home on-course advertising - announces La Contenta Golf Club (Valley Springs, Calif.) now features the GameStar GPS system and will tap ProLink's digital out of home media power via its exclusive national advertising program.
Carved into the rolling hills of Northern California, La Contenta challenges experienced golfers with numerous out of bounds lines and water hazards. Designed by Richard Bigler and opened for business in 1974, the course's signature hole is No. 13, a 185-yard, par 3 that drops 100-feet off the tee to an L-shaped green.
In addition to the installation of ProLink GPS systems, La Contenta launched a multi-faceted club renovation plan in the spring of 2008. The work will give the clubhouse a major facelift, including a larger banquet facility able to accommodate up to 300 guests, an outdoor wedding and event area, patio dining, redesigned cocktail lounge and expanded Pro Shop.
"We're looking to differentiate our course from competitors in the area and believe that ProLink is a great way to deliver added value to our guests," says Marty Davis, general manager of La Contenta Golf Club. "The tournament scoring system should help us attract more events while the cart management functions will make the staff's job much easier."
"La Contenta offers a beautiful setting and we are proud to call the club a trusted partner," says Lawrence D. Bain, CEO of ProLink Solutions. "In addition to bolstering membership offerings, ProLink's unparalleled ability to reach high-end consumers makes us an integral element of comprehensive advertising campaigns."
With ProLink's patented, 10.4" high-resolution color screen - the industry's largest - the cart-mounted units display dynamic, easy-to-read graphics including distances to the pin and hazards, pro tips, pace-of-play timer and radial arc for cart-path-only holes. Golfers will also be able to order food and beverage items with a touch of a button on the ProLink screen.
Servicing many of the world's most famous courses, the GPS provider recently introduced its revolutionary 'ProLink Touch,' the golf industry's first cart-mounted "Touch" screen. The most high-tech and user-friendly unit on the market, the innovative system features enhanced scoring functions which will automatically calculate "Nassau" and "Skins" results.
For courses' bottom lines, the new system's expansive memory stores up to 7,500 ads, generating incremental revenue through a larger sales inventory. Designed with a proprietary custom interface, ProLink Touch delivers lightning-fast cart-to-clubhouse communication for all purposes including two-way communications, golfer safety, food-and-beverage orders and pace-of-play alerts.
For more information on La Contenta Golf Club, visit www.lacontentagolf.com or call 209.772.1081.
About ProLink
ProLink Solutions is the world's leading provider of GPS golf course management systems and revenue-generating on-course advertising. ProLink Solutions' core philosophy is to be a "Trusted Partner" to its golf-course customers. From enhancing golfers' overall experience and improving pace-of-play, to increasing current revenue streams and creating new profit centers for golf courses, ProLink Solutions' products and services have captured markets both nationally and globally. For more information about ProLink, visit www.goprolink.com, call 480.753.2325 or email info@goprolink.com.
CONTACT:
Buffalo Communications
Shane Sharp
704.519.8381
ssharp@billycaspergolf.com
Kevin Satz
703.891.3394
ksatz@billycaspergolf.com
Investor Relations Contact:
CEOcast, Inc.
Gary Nash
212.732.4300
gnash@ceocast.com
SOURCE ProLink Holdings Corp.
http://www.lacontentagolf.com
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