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STRATEGY ANALYTICS: Smartphone Deployments Accelerate in US

Wed. April 29, 2009; Posted: 11:33 AM
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BOSTON, Apr 29, 2009 (BUSINESS WIRE) -- VZ | Quote | Chart | News | PowerRating -- RIM's BlackBerry dominates smartphone market share--at 37%--among all sizes of US businesses, while Microsoft's Windows Mobile platform comes in second--at 26%--according to the Strategy Analytics Wireless Enterprise Strategies service report, "Smartphones for Business: US Carrier & Platform Choice."

Among the companies surveyed, Verizon Wireless and AT&T dominated business subscriptions, with AT&T slightly ahead in large enterprises (1000+), while Verizon showed greater penetration among small companies (under 100). Employees of large enterprises were also the most loyal BlackBerry users. This report also highlights that Symbian, Google Android and Apple's iPhone are not serious contenders for US Business use.

"This research shows that the US market is consolidating, with many companies working primarily with AT&T, Verizon and, to a lesser extent, Sprint Nextel. RIM is clearly the leading smartphone business player, followed by Microsoft. What also emerges is that RIM customers expressed a lower willingness to churn than those on other platforms," commented Andrew Brown, Director of Wireless Enterprise Strategies and author of the report.

About Strategy Analytics

Strategy Analytics, Inc. provides timely and actionable market intelligence focused on opportunities and disruptive forces in the areas of Automotive Electronics and Entertainment, Broadband Connected Home, Mobile & Wireless Intelligent Systems and Virtual Worlds. Headquartered in Boston, MA, with offices in the UK, France, Germany, Japan, S. Korea and China, Strategy Analytics works with clients through annual multi-client services, management team workshops and custom consulting engagements. For more information, please visit http://www.strategyanalytics.com/

SOURCE: Strategy Analytics

US Contact: 
Strategy Analytics, Inc. 
David Kerr, 262-646-8974 
dkerr@strategyanalytics.com 
or 
European Contact: 
Andrew Brown, +44(0) 1908 423 630 
abrown@strategyanalytics.com
For full details on Verizon Communications (VZ) click here. Verizon Communications (VZ) has Short Term PowerRatings of 4. Details on Verizon Communications (VZ) Short Term PowerRatings is available at This Link.

    


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