Macrovision Inks Pact with Vizio for Interactive Program Guide Technologies

Mon. May 11, 2009; Posted: 12:15 AM

May 09, 2009 (Close-Up Media via COMTEX) -- MVSND | Quote | Chart | News | PowerRating -- Macrovision Solutions Corp., a digital entertainment technology company, announced that it has signed a multi-year technology and patent licensing agreement with Vizio, Inc., America's HDTV and Consumer Electronics Company, for Macrovision's interactive program guide (IPG) technologies.

The agreement will enable Vizio to incorporate Macrovision's IPG technologies into future products to help consumers navigate, sort, select and schedule television programming.

"We recognize that consumers today have an unprecedented amount of content to choose from across a growing number of digital channels and sources," said Matthew McRae, Vizio VP of Products. "Simplifying that user experience is a critical part of our design philosophy, as we continue to develop innovative new ways of bringing value to the Vizio customer. We're pleased to be working with Macrovision to enhance our customers' digital home entertainment experience."

"Vizio is committed to offering its customers the best technologies on the market for their HDTVs and other consumer electronics devices, which includes making it seamless for them to discover digital content right from their TV screen," said Tom Carson, executive vice president, sales and services. "Vizio's licensing agreement for our IPG technologies underscores the importance that manufacturers place on helping their customers find, manage and enjoy the plethora of digital content that is available to them. We're excited to be working with Vizio on bringing value-add solutions that simplify and personalize the consumer experience for its high-volume home entertainment products."

((Comments on this story may be sent to newsdesk@closeupmedia.com))

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