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Today's news alerts include: Allot Communications Chooses Calysto Communications
Internationally Recognized Agency Takes on Top IP Solutions Provider
ATLANTA, Jun 01, 2009 -- Calysto Communications, a global public relations and social media marketing firm focused on the broadcasting, telecommunications and wireless industries, has been chosen to provide PR services to Allot Communications Ltd. (NASDAQ: ALLT), a leader in IP service optimization and revenue generation solutions based on deep packet inspection (DPI).
Now in its second decade of operation, Calysto has a proven history of delivering quantifiable results to its clients, and offers a full suite of services to emerging and established business-to-business and business-to-consumer organizations. Operating in multiple offices worldwide, Allot chose Calysto for representation specifically because of the agency's global capabilities and expertise in more than 80 countries. Allot provides network intelligence solutions to broadband service providers and high end enterprises, enabling them to increase network efficiency, cut costs, create new revenue streams and improve user/subscriber quality of experience (QoE).
Jonathon Gordon, director of marketing for Allot, believes that Calysto has the capabilities necessary to raise the company's profile and develop media relations both in the U.S. and abroad. "Calysto's global presence and expertise in hi-tech communications were key factors in our decision to appoint them. Coupled with their ability to leverage personal relationships with local media, we are confident that they can assist our organization to communicate effectively in multiple regions," Gordon stated.
"As a public relations firm entrenched in the industry, and as consumers of broadband, our team members are well aware of the value that Allot's broadband capabilities bring to the industry," commented Laura Borgstede, chief executive officer of Calysto Communications. "We believe that their outstanding services, coupled with our in-depth industry experience, will result in increased understanding and discussion of Allot's products and solutions. We look forward to a successful, long-term relationship with Allot."
About Allot Communications
Allot Communications Ltd. (NASDAQ: ALLT | Quote | Chart | News | PowerRating) is a leading provider of intelligent IP service optimization solutions for DSL, wireless and mobile broadband carriers, service providers, and enterprises. Allot's rich portfolio of hardware platforms and software applications utilizes deep packet inspection (DPI) technology to transform broadband pipes into smart networks that can rapidly and efficiently deploy value added Internet services. Allot's scalable, carrier-grade solutions provide the visibility, security, application control and subscriber management that are vital to managing Internet service delivery, guaranteeing quality of experience (QoE), containing operating costs, and maximizing revenue in broadband networks.
About Calysto Communications
Founded in 1999, Calysto Communications (www.calysto.com) is a global public relations and social media marketing firm focused solely on the specialized needs of the technology industry in the broadcasting, telecommunications, and wireless sectors. We provide a full suite of services to emerging and established business-to-business and business-to-consumer organizations. Unlike general technology PR firms, Calysto leverages its deep industry knowledge and intimate relationships with market influencers to deliver unmatched industry mindshare, analyst coverage and media publicity to our clients. Our all-senior management team uses a strategy-driven approach proven to help Calysto clients drive sales, create value for shareholders, move toward liquidity or raise overall awareness. Calysto also publishes a free e-newsletter, PR Vibes(TM) (www.prvibes.com), which provides industry players with insight into media and analyst moves around the industry; industry events and tradeshows; and trends in marketing and public relations.
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