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Honored as one of 2009's best new consumer electronics by the Consumer Electronics Association, the ETX-LS is the first and only completely hands-off self-aligning telescope. Meade's patented LightSwitch(TM) Technology automatically determines telescope location, time, date and orientation in order to deliver complete alignment with the "flip of a switch." With the built-in speaker and video-out jack, the multi-media Astronomer-Inside takes the user to the best objects in the sky and delivers a celestial encyclopedia of audio and video content that takes the user on an interactive guided tour of hundreds of night sky objects. And if a video monitor is attached, the user will see images and video presentations for the object.
"As telescopes have become more advanced over the years, they have also become more complicated to use. The ETX-LS with LightSwitch Technology reverses this trend by using innovation and technology to make it the simplest and easiest telescope to use ever. It is loaded with an array of user-friendly features that incorporate advanced technology to overcome the biggest challenges commonly faced by less experienced stargazers," said Steve Murdock, Meade's CEO. "Now in the International Year of Astronomy, this revolutionary telescope features the most advanced electronics and optics ever applied to a consumer telescope, eliminating the astronomy learning curve, and empowering everyday consumers to find, see and learn about thousands of stars, planets and galaxies from the convenience of their own backyards."
Building on the popularity of Meade's ETX series telescopes, the new ETX-LS' innovative LightSwitch Technology alignment system eliminates the frustration experienced by consumers when aligning traditional telescopes, as it automatically aligns itself for optimum night sky viewing with just the flip of a switch. Engineered with a built-in Integrated Sensor Module (ISM(TM)), which includes GPS and Level North Technology (LNT(TM)) sensors and the ECLIPS(TM) CCD Camera, the patented LightSwitch Technology alignment system replaces the "human eye" for the only hands-free alignment available in any consumer telescope. Upon activation, the scope's electronic sensors calculate the current time, date and location for the telescope, verifies the locations of two stars, and builds a 'real time' map of the night sky. The telescope is aligned and ready to use in a matter of minutes without any input from the user.
The ETX-LS is available with Meade's premium Schmidt-Cassegrain (SC) optics or, for the ultimate optical experience, with Meade's patented Advanced Coma-Free (ACF(TM)) optics for an additional $200. The ACF optical system delivers the same sharp, flatter, coma-free field of view found in professional observatories around the world using extremely expensive Ritchey-Chretien telescopes, but without the astronomical price tag.
The Meade ETX-LS has a low manufactures advertised price of $1,299 (SC optics) and $1,499 with the premium ACF optics system. Visit www.meade.com for more details.
ABOUT MEADE INSTRUMENTS
Built on the pillars of exploration, discovery, imaging, and sharing, Irvine, Calif. based Meade Instruments is the leading designer and manufacturer of telescopes and optical accessories with an enviable worldwide reputation for its well-engineered products that enable both professional and amateur astronomy enthusiasts to experience the wonder and excitement of exploring the universe we live in. Offering the industry's broadest product line of astronomical telescopes, solar telescopes, binoculars, microscopes and related optical accessories, the company distributes its products worldwide through a network of specialty retailers, mass merchandisers and domestic and foreign distributors. Additional information on Meade and its products including its ETX, LX, and Coronado series is available at http://www.meade.com.
"Safe-Harbor" Statement under the Private Securities Litigation Reform Act of 1995: This news release contains comments and forward-looking statements based on current plans, expectations, events, and financial and industry trends that may affect the Company's future operating results and financial position. Such statements involve risks and uncertainties which cannot be predicted or quantified and which may cause future activities and results of operations to differ materially from those discussed above. Such risks and uncertainties include risks and uncertainties previously set forth in the Company's filings with the Securities and Exchange Commission. For additional information, please refer to the Company's filings with the Securities and Exchange Commission.
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=5987377&lang=en
SOURCE: Meade Instruments
The Pollack PR Marketing Group Will Ostedt/Stefan Pollack 310-556-4443 wostedt@ppmgcorp.com spollack@ppmgcorp.com
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