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Launched in late 2007, FrontDoor has rapidly risen to become a leader in real estate Web services thanks to the demonstrated leadership and expertise of HGTV -- seen in more than 95 million U.S. households and the No. 1 media resource for home and garden content -- combined with a rich, video- and image-centric experience offering the best and latest in listings and real estate related information. In July 2008, FrontDoor was named the most innovative real estate Web site of the year by Inman News.
"Now more than ever, it is important for people to have a trusted source like FrontDoor to help navigate the challenges of buying and selling a property. We give users the ability to search nearly 4 million listings, but we also realize search is only one part of the process and are very focused on giving users information that helps them make decisions around the really tough issues they face today," explains Vikki Neil, General Manager of Scripps Networks Digital's home category. "FrontDoor tackles challenging topics like how to price your home, how to stage your home for a quick sell, and how to take advantage of first time home buying tax breaks. With this partnership our complete real estate experience - offering both listings and content - will be available to an even wider audience."
Internet Broadcasting helps television stations expand their local presence online, increasing traffic and ad revenue with a wide array of products and services built to drive a quality local online experience for both consumers and advertisers. Together FrontDoor and Internet Broadcasting will seamlessly deliver local listings and trusted, dynamic real estate content to local media Web sites.
"IB is pleased to partner with a premium brand with great content, HGTV's FrontDoor, offering distribution of our local network of sites. Equally, we're fulfilling our commitment to distribute quality content and revenue opportunities to our local partners," said David Lebow, President and CEO of Internet Broadcasting. "This partnership is a great example of providing local premium quality content in an important area, real estate. It's a great partnership of a national brand and our local sites."
Added Scripps' Neil, "We are excited about this new partnership with Internet Broadcasting which will broaden the FrontDoor footprint by millions and allow users to find FrontDoor listings and expert relevant content from their local media Web sites. This partnership - along with our enhanced Facebook integration on FrontDoor, ability to follow FrontDoor on Twitter, and our mobile extensions - expands the audience's access to our premiere content when and where it is needed."
About FrontDoor.com
FrontDoor.com (http://www.frontdoor.com) is an online real estate information service powered by HGTV, the No.1 source for home-related media content. The site currently offers nearly 4 million listings of homes for sale. In addition to providing users with the latest real estate listings, FrontDoor.com houses expert HGTV advice and videos along with original Web series and a comprehensive library of features, tools, guides and information. Users can also interact with FrontDoor through Facebook, Twitter and a new iPhone ap.
FrontDoor.com is run by Scripps Networks Digital, a diversified multi-platform programmer that delights millions daily with award-winning content in the home, food and living categories. Scripps Networks Digital's Web sites -- HGTV.com, FoodNetwork.com, DIYnetwork.com, FineLiving.com, GACTV.com, Recipezaar.com, HGTVPro.com, FrontDoor.com; and the newest Food2.com -- are powered by engaging content, interactive tools and social spaces that take fans of Scripps Networks cable brands further into the story and offer online users information and inspiration to fuel their passions. SN Digital also distributes content to mobile and online partners, providing lifestyle solutions virtually anywhere, anytime.
If you are a member of the media, please log on to the Scripps Networks Online Media Center (http://newsroom.scrippsnetworks.com) for the latest brand news, useful photos and graphics, detailed programming information, contacts and current research.
About Internet Broadcasting
Internet Broadcasting is the leading provider of local Web sites, content and advertising revenue solutions to the world's most successful media companies. Internet Broadcasting operates the leading U.S. local media network on the Internet and builds products, creates content and develops advertising programs that make it easier for publishers and advertisers to reach engaged local audiences in relevant environments. Internet Broadcasting's premier partnerships include CNN, Cox Television, Hearst-Argyle Television, McGraw-Hill Broadcasting, Meredith Broadcasting, Post-Newsweek Stations, Scripps and Telemundo among others. For more information, visit www.ibsys.com Internet Broadcasting has offices in St. Paul, Minn., New York, Chicago and San Francisco.
SOURCE: FrontDoor.com
FrontDoor: Jerilyn Bliss, 865-560-4181 jbliss@scrippsnetworks.com or Internet Broadcasting: Jill Hooper, 651-365-4103 jhooper@ibsys.com
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