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Ms Otto will step down from her current role on July 1, 2009. She will then serve on special assignment reporting to AG Lafley, chairman of the board, to support him in his role as full-time Procter & Gamble (P&G) chairman and chair of the 2009 Cincinnati community United Way campaign.
Christopher Hassall, currently vice president of corporate communications and reputation and North America external relations, has been named global external relations officer, effective July 1, 2009, reporting to Robert McDonald, newly elected president and chief executive on corporate-related external relations matters, and to Marc Pritchard, global brand building officer, on brand-related external relations matters.
Mr Lafley said: "Charlotte Otto leaves a strong track record of results in leveraging external relations to build and protect P&G's business and reputation. She has championed development of influencer marketing for P&G brands and advanced breakthrough work to measure its business building impact. She also sponsored P&G's Live, Learn & Thrive corporate cause, which now improves life for more than 60 million children annually around the world, and has played a key leadership role in the Cincinnati community."
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