Starbucks Coffee and Rwandan government discuss ongoing partnership

Tue. June 30, 2009; Posted: 09:31 AM

Jun 30, 2009 (Datamonitor via COMTEX) -- SBUX | Quote | Chart | News | PowerRating -- Starbucks Coffee Company has announced that the Rwandan Farmer Support Center will work with East African coffee communities to improve coffee quality and growing practices.

The team will work in the region to increase the number of farmers supplying Starbucks Shared Planet coffee, which is produced according to Starbucks responsibly grown, ethically traded coffee buying guidelines, said Starbucks.

Since the opening of the company's Costa Rican Farmer Support Center, Starbucks said that it has seen improvements in quality evaluation scores, as much as 20% increase in yields per hectare, up to an 80% reduction in the use of pesticides and a 5% increase in suppliers' performance scores for participating growers in that region.

Howard Schultz, chairman, president and CEO of Starbucks, said: "Through our commitment to, and partnership with, the Rwandan government, local NGOs and coffee farmers throughout East Africa, Starbucks hopes to participate in a market ecosystem that benefits all partners involved."

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For full details on Starbucks Corporation (SBUX) click here. Starbucks Corporation (SBUX) has Short Term PowerRatings of 5. Details on Starbucks Corporation (SBUX) Short Term PowerRatings is available at This Link.

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