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Debuting at The Orchard-Stone Creek commercial center off Interstate 215 is the discounter's sixth Inland SuperTarget, with about 174,000 square feet of space including a full grocery department. It will employ about 200 people hired following an April job fair.
It is the second SuperTarget opening for southern Riverside County in less than a year, after the October debut of the store at Countryside Marketplace in Menifee, also off I-215.
However, a regular Target store previously announced for Murrieta, in the under-construction Murrieta Marketplace shopping center off Winchester Road, is on hold. Target is not yet specifying when that store will move forward.
"We continue to monitor the economic environment and to study the feasibility of our future locations," said Anna Anderson, spokeswoman for Minnesota-based Target.
A spokesman for the building contractor working on Murrieta Marketplace, being developed by Regency Centers Corp., confirmed earlier this month that the project is on hold. It had been scheduled to have its first phase open by the end of this year, with Target among the anchors.
Experts note that a drop in consumer spending, combined with a tougher bank financing climate during the past year, has caused retailers, developers and center operators to scale back or slow down on new projects, but stores are still being opened.
Allan L. Davis, developer of The Orchard -- Stone Creek and president of Retail Development Advisors in Yorba Linda, said the general economy and rising big-box vacancies are forcing center operators to carefully evaluate the core financials for every potential tenant.
Davis said he has done that from the start with his Murrieta center, which has come together gradually over three years with a Dixieline home improvement store among its first tenants.
He said Walgreens is slated to open at The Orchard later this year. Marshalls and Atlanta-based American Theater Corp., which plans to build a 14-screen movie house, also have signed leases but are working out their financing.
According to a monthly gauge of 30 national chains by Thomson Reuters, same-store retail sales in May dropped 4.8 percent from the same month a year ago. Target's sales were down 0.7 percent.
Target continues to add new SuperTarget stores on a gradual basis, as it looks to compete in the discount grocery segment against rivals such as Wal-Mart. Its other Inland SuperTargets are in Moreno Valley, Apple Valley, Hesperia and Indio.
More openings are planned in the coming months in markets including Sacramento and Los Angeles, Anderson said.
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