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A Can't Miss Session: Creative Techniques For Optimizing And Growing Your PPC Campaigns Troy Olson, Adwords Manager, ZAGG Inc. As Troy explains: "Search Marketing is one the newest and most challenging marketing channels ... With an even playing field, every marketer has the same amount of letters and spaces to work with." For this reason, his presentation teaches you creative tactics to help you stay ahead of the competition, and refine search traffic as much as possible. In this truly "Can't Miss" session, expect to learn more about the importance of negative keywords, how to create a comprehensive and evolving list, creative ad copy to attract relevant traffic, beating the competition by geo-targeting, how to build campaigns for brick-and-click businesses and much more! Don't Miss the Exhibit Hall: In the exhibit hall, attendees will find nothing short of the best of the best. Platinum and gold sponsors for this event include Clicksor, Media Shakers, Alipay.com, AMWSO, ExactTarget, Offer Alliance and Google. Attendees will also have access to representatives from Smiley Media, Indigo Interactive, Affiliateer.com, PR Web, Revenue Surge, YesMail, eClickZ.com and many more! (For a complete list, please visit http://www.wbresearch.com/ecomxpo/AboutOurExhibitors.aspx). Visit the exhibit hall and click on any exhibitor's booth to find out more about their business and how it can help you! Registering to attend eComXpo is free and easy through the eComXpo website. Register today at www.ecomxpo.com and mark your calendars for the July 8th & 9th show. There's still time to register to attend the show! Don't forget - Your registration and presence on site also enters you in a drawing to win the show prize- the lastest iPhone 3G S. Check out our prize center for details on all the prizes. Notes to Editors For further information on eComXpo or Worldwide Business Research, please contact: Josephine Andrews on +1 646-200-7448 Worldwide Business Research (WBR) is dedicated to meeting and exceeding the needs of its customers around the globe. It is the world's biggest large-scale conference company and part of the Penton Learning Systems group, one of the world's leading providers of strategic business intelligence with 16 offices worldwide. Working in partnership with key industry leaders, WBR organizes highly focused conferences that deliver timely, objective, accurate information and business solutions to its conference delegates. WBR is equally committed to ensuring that its conferences facilitate informal information gathering and networking. ### Read the full story at http://www.prweb.com/releases/2009/07/prweb2595724.htm. PRWeb.com For full details for ZAGG click here.
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