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The franchise, known as Canada's Dunkin' Donuts, is teaming up with the Riese Organization, a major city franchisee, to open 12 Manhattan eateries and one in Brooklyn. The Tim Hortons will replace Dunkin' Donuts shops that Riese operated.
"If this takes off in New York then I'm going to be in at the bottom and grow with it," said Dennis Riese, CEO of Riese.
The rebranded locations will open Monday morning, and will include locations in Penn Station, Times Square and Fulton Street in Manhattan. Tim Hortons have already crept into upstate New York, and the nearest one is in Meriden, Conn.
This won't be the first time that a Tim Horton has been in New York. The hockey player who founded the chain in 1964 played for the New York Rangers for two seasons, from 1969 to 1971, at Madison Square Garden, just above the new Penn Station doughnut shop. He died in a car accident in Ontario in 1974 at the age of 44.
Riese and Dunkin' just ended a tumultuous relationship. In 2002, the companies were involved in a lawsuit over what Dunkin considered unsanitary conditions at its locations run by Riese. Dunkin tried to terminate the relationship then, but Riese won the lawsuit in 2004.
Riese disputed the Dunkin version of the story, saying the eateries he operates are up to standard. "They wouldn't let us operate for five years with health code violations."
Even still, Riese said, he "landed on his feet with this one."
"It's one of [Dunkin' Donuts] worst-case scenarios," he said. "Not only are they losing 13 top locations in the city, but they're seeing their competition come to town."
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