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National Health Partners said the 12,500 new members generated during the month of July is an all-time record for the company and represents growth of more than 250 percent from the 3,500 members that it generated during the month of June. The company has recently generated new members through a variety of business partners, including a union, a national healthcare provider, an employee outsourcing company, insurance brokers and company agents, and other affinity groups. However, the majority of the new members during the past two months have been generated through the company's recently announced internet marketing campaign. The company has been working on a variety of internet marketing initiatives and generated substantially higher sales figures during July than were previously expected. The Company is currently working with a new internet marketing group that will allow the company to launch an internet marketing campaign. This campaign is expected to produce even better results due in part to the use of more favorable prices associated with the sale of higher end CARExpress programs. The company expects to launch the new campaign within the next 2-3 weeks.
"I am thrilled with the direction that we are taking," said David M. Daniels, President and Chief Executive Officer of National Health Partners. "These results are just the beginning as we have several opportunities to sell our programs on a stand-alone basis as well as co-marketed with other programs and products. This internet marketing campaign is far more beneficial for the Company over the long term because, unlike most of our sales relationships where we pay residual commissions to our business partners each month, this campaign will allow us to capture the full price of each future member and generate stronger cash flows as we grow our membership base."
"These are the most exciting times in our history and I look forward to finally demonstrating positive cash flow from our operations," continued Daniels. "I believe that this campaign has unlimited potential for the company and through a variety of diversification strategies that we are implementing, we expect to generate significantly higher revenues and cash flow during the remainder of the year. Because the majority of our recent growth occurred in late June and July, the substantial increase in revenue and cash flows that we were previously forecasting for our quarter ended June 30, will instead be realized in our financial results for our quarter ended September 30. Our Q3 results will be excellent due to the greatly increased revenue that we are generating. We are finally beginning to generate the financial results that we have been working so hard to achieve. I will soon be providing more information shortly on our expected performance for the remainder of this year and 2010."
((Comments on this story may be sent to health@closeupmedia.com))
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