Infinity Insurance Debuts New Commercials During the Mexico-USA World Cup Qualifier

Wed. August 12, 2009; Posted: 10:00 AM

LOS ANGELES, Aug 12, 2009 /PRNewswire-FirstCall via COMTEX/ -- IPCC | Quote | Chart | News | PowerRating -- Infinity Insurance will debut their latest advertising campaign during this afternoon's World Cup Qualifying match between the Mexican and US national teams. Taking a page from the playbooks of Super Bowl advertisers, Infinity sees the Mexico-US match as an opportunity to reach a large audience of ideal customers during what is likely to be one of the most-watched sporting events of the year. When the two teams met in February, the game attracted a record number of viewers on Spanish-language TV.

The company spent an undisclosed amount on production and worked with a top Hispanic director to create the commercials. "We hope the quality of these spots reflects Infinity's commitment to our customers -- honest, hard-working families who deserve better service and lower rates," said Greg Fasking, AVP National Marketing for Infinity. Radio ads will run during the live broadcast of the game with the new TV commercials airing in primetime rebroadcasts in select markets.

While Infinity's commercials may not evoke the antics of Super Bowl advertisers, they are likely the first of many destined to give futbol fans and Hispanic audiences their due. Leading the way is nothing new for Infinity which is already the most recognized auto insurance brand* in top US Latino markets.

Infinity Insurance is part of Infinity Property and Casualty Corporation (Nasdaq: IPCC), a national provider of personal automobile insurance. Its products are offered through a network of approximately 13,000 independent agencies and brokers. Infinity receives an A (Excellent) Financial Strength Rating from A.M. Best. For more information about Infinity, please visit www.InfinityAuto.com.

*based on annual Auto Insurance Brand Study conducted by independent research firm, Sentenium, LLC.

http://twitter.com/InfinityAuto

http://www.facebook.com/pages/Infinity-Insurance/114391611433?r

SOURCE Infinity Insurance

http://www.InfinityAuto.com

For full details on Infinity Property & Casualty (IPCC) click here. Infinity Property & Casualty (IPCC) has Short Term PowerRatings of 6. Details on Infinity Property & Casualty (IPCC) Short Term PowerRatings is available at This Link.

More News: Market Updates | Stock Alerts | All Trading News | Stock Index

Archives

Feedback

Email Article Link

Close X

RELATED SITES

Please call 1-213-955-5858 ext. 1

Tax Relief Bank Levy Wage Garnishment

Disclaimer:

The Connors Group, Inc. ("Company") is not an investment advisory service, nor a registered investment advisor or broker-dealer and does not purport to tell or suggest which securities or currencies customers should buy or sell for themselves. The analysts and employees or affiliates of Company may hold positions in the stocks, currencies or industries discussed here. You understand and acknowledge that there is a very high degree of risk involved in trading securities and/or currencies. The Company, the authors, the publisher, and all affiliates of Company assume no responsibility or liability for your trading and investment results. Factual statements on the Company's website, or in its publications, are made as of the date stated and are subject to change without notice.

It should not be assumed that the methods, techniques, or indicators presented in these products will be profitable or that they will not result in losses. Past results of any individual trader or trading system published by Company are not indicative of future returns by that trader or system, and are not indicative of future returns which be realized by you. In addition, the indicators, strategies, columns, articles and all other features of Company's products (collectively, the "Information") are provided for informational and educational purposes only and should not be construed as investment advice. Examples presented on Company's website are for educational purposes only. Such set-ups are not solicitations of any order to buy or sell. Accordingly, you should not rely solely on the Information in making any investment. Rather, you should use the Information only as a starting point for doing additional independent research in order to allow you to form your own opinion regarding investments. You should always check with your licensed financial advisor and tax advisor to determine the suitability of any investment.

HYPOTHETICAL OR SIMULATED PERFORMANCE RESULTS HAVE CERTAIN INHERENT LIMITATIONS. UNLIKE AN ACTUAL PERFORMANCE RECORD, SIMULATED RESULTS DO NOT REPRESENT ACTUAL TRADING AND MAY NOT BE IMPACTED BY BROKERAGE AND OTHER SLIPPAGE FEES. ALSO, SINCE THE TRADES HAVE NOT ACTUALLY BEEN EXECUTED, THE RESULTS MAY HAVE UNDER- OR OVER-COMPENSATED FOR THE IMPACT, IF ANY, OF CERTAIN MARKET FACTORS, SUCH AS LACK OF LIQUIDITY. SIMULATED TRADING PROGRAMS IN GENERAL ARE ALSO SUBJECT TO THE FACT THAT THEY ARE DESIGNED WITH THE BENEFIT OF HINDSIGHT. NO REPRESENTATION IS BEING MADE THAT ANY ACCOUNT WILL OR IS LIKELY TO ACHIEVE PROFITS OR LOSSES SIMILAR TO THOSE SHOWN.

The Connors Group, Inc.
10 Exchange Place, Suite 1800
Jersey City, NJ 07302

All analyst commentary provided on TradingMarkets.com is provided for educational purposes only. The analysts and employees or affiliates of TradingMarkets.com may hold positions in the stocks or industries discussed here. This information is NOT a recommendation or solicitation to buy or sell any securities. Your use of this and all information contained on TradingMarkets.com is governed by the Terms and Conditions of Use. Please click the link to view those terms. Follow this link to read our Editorial Policy.