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The Visa Prepaid cards will be distributed to retail chains through the Company's distributor relationships and through the Company's direct relationships with retailers. The cards will be issued by Palm Desert National Bank (PDNB).
Jerry R. Welch, nFinanSe's Chairman and Chief Executive Officer said, "We are very excited to be offering Visa cards to our retail partners. Visa's reputation is unparalleled worldwide for delivering retail advantages to the Visa cardholder. By combining Visa's outstanding worldwide recognition and acceptance with our market-leading pricing and customer service model, we believe that we will create an exceptional experience for consumers."
The company stated that it intends to utilize its existing consumer pricing model and feature rich offering on its new Visa Prepaid cards:
- $3 Purchase price
- Low $2.95 monthly fee
- Low $2.95 reload fee
- No hidden transaction fees and no fees on purchases
- Zero Liability protection against unauthorized purchases1
- Free direct deposit of payroll
- Permanent card included in the retail package
- "Free... of course!" Live Customer Service available 24 hours a day, 7 days a week in English and Spanish
- Reloadable at 80,000 nFinanSe Network nationwide locations
- Purchase and available balance information sent to cardholder's cell phone and/or email address after each transaction
- Mobile couponing through Rocketbux
"We look forward to working with nFinanSe to expand access to Visa Prepaid cards through their retail customers," said Brian Triplett, head of global prepaid products, Visa Inc. "This relationship will bring consumers greater opportunity to enjoy the convenience and security of Visa payments - especially those consumers without a traditional banking relationship - and empower consumers with a convenient way to make everyday purchases, pay bills, transact online, and receive deposits, with added the peace of mind that their funds are protected against loss or theft, a benefit not provided by cash."
Welch concluded, "By offering Visa Prepaid Reloadable cards with a $3 purchase price at major retail stores, we believe that we will drive significant trial and usage and accelerate the general market acceptance of prepaid cards. We are proud to be partnering with Visa at this early stage of development of the prepaid industry."
nFinanSe is a financial services company and provider of stored value and prepaid card solutions headquartered in Tampa, Florida.
This card is issued by Palm Desert National Bank pursuant to a license from Visa U. S. A., Inc. nFinanSe is a registered ISO of Palm Desert National Bank.
((Comments on this story may be sent to newsdesk@closeupmedia.com))
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