The move paves a new way for the cooperation between literature and companies, noted Hou Xiaoqiang, chief executive officer of Shanda Literature. Established in July 2008, Shanda Literature operates three online literary websites, including qidian.com, hongxiu.com, as well as jjwxc.net. By the first quarter of 2009, the daily peak visit volume of the three sites had reached nearly 400 million. In late March 2009, Shanda Literature announced a plan to set up an online culture promotion industrial chain with a nearly CNY 100 million investment. To achieve the goal, Shanda Literature said it would spend CNY 10 million buying copyrights of online literary works and CNY 80 million setting up an integrated platform to market authorized literary works and derivatives. Source: news.ccidnet.com (September 16, 2009) For full details on Shanda Interactive Ent Ltd (SNDA) click here. Shanda Interactive Ent Ltd (SNDA) has Short Term PowerRatings of 4. Details on Shanda Interactive Ent Ltd (SNDA) Short Term PowerRatings is available at This Link.
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