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All month long, from October 1 through October 31, 2009, Brookstone will dedicate 10 percent of sales from each nap ((R)) Comfy Ultra-Plush Blanket with Sleeves in Pink (retail price: $39.95) to Breast Cancer Network of Strength. Brookstone is running the program in all 315 stores nationwide, including its 50-plus locations at U.S. airports, and online at www.Brookstone.com. Launched in the spring of 2009, the nap ((R)) Comfy is one of Brookstone's most comforting products. Warm, cozy and generously oversized, this newest addition to the popular nap ((R)) collection is perfect for lounging, reading, watching TV, and of course, napping. One size fits all, this popular blanket with sleeves provides an instant head-to-toe escape at any moment!
Nearly 250,000 American women are diagnosed yearly with breast cancer. With one in eight women diagnosed with the debilitating disease, Breast Cancer Network of Strength strives to empower and fight for all by raising money to support educational programs.
"By generously supporting our organization, Brookstone is providing women diagnosed with breast cancer information and support to help them through what is for most the biggest and most difficult battle of their lives," said Kathryn Lyons, Director of Cause Marketing of Breast Cancer Network of Strength.
"Brookstone applauds the work of Breast Cancer Network of Strength and is pleased to announce our partnership to dedicate a portion of sales of our popular pink nap ((R)) Comfy to this most important mission," said Philip Roizin, CEO of Brookstone.
Nonprofit Breast Cancer Network of Strength, formerly known as Y-ME National Breast Cancer Organization(R), provides immediate emotional relief to anyone affected by breast cancer. Breast Cancer Network of Strength has a growing network of affiliates and satellite locations throughout the United States including Arizona, California, Florida, Illinois, Virginia and Washington D.C. These offices share our mission and values as they provide breast health and breast cancer resources in local communities. The mission of Breast Cancer Network of Strength is to ensure, through information, empowerment and peer support, that no one faces breast cancer alone. The organization raises money to fund YourShoes, outreach programs, breast health awareness workshops, wigs and prostheses banks for women with limited resources, and advocacy on breast cancer related policies.
Brookstone, Inc. is an innovative product development company and multi-channel retailer of unique gifts. Brookstone operates 315 retail stores nationwide and in Puerto Rico, an e-commerce site at Brookstone.com, and publishes catalogs year-round. Typically located in high-traffic regional shopping malls and airports, Brookstone stores feature unique and innovative consumer products. For more information, visit www.brookstone.com.
For media inquiries, sample requests or interviews, please contact: Kristina Lynch (kristina@taraink.com) of TARA, Ink. at 305.864.3434, ext. 153.
SOURCE Brookstone
http://www.brookstone.com
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