"FM is one of the smartest, most respected modern-day companies in the media industry," said Brown. "They've always been at the forefront of the next big thing, and they've always taken their responsibilities toward marketers and their partner sites seriously. I'm elated to join this group of talented people. There are some great opportunities that lie ahead and I can't wait to get to work."
Brown began her career in the mid-eighties as a founding member of a small LA advertising agency upon graduation from the University of Southern California. She has since then become a media executive and now has more than 20 years of experience ranging from entrepreneur to Fortune 500 executive. Brown most recently was President at Scripps Networks Digital, where she led the charge on bringing Scripps more fully into the digital space. In 1995 she co-founded CondeNet, the digital division of publisher CondeNast. She has also held VP and General Manager titles at Yahoo and AOL, and founded other successful media companies including Powerful Media/Inside.com (acquired by Primedia) and Gaming Industry News (acquired by Ziff Davis).
"Deanna joins FM at a pivotal point in our company's evolution," said John Battelle, founder and CEO of Federated Media. "We have incredible momentum and opportunity ahead of us, and it's time to really scale. I've known Deanna for over ten years and I have every confidence that she is the perfect partner to help take FM to the next level. We welcome her into the FM family with open arms."
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