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McClatchy Reports Third Quarter 2009 Earnings

Thu. October 15, 2009; Posted: 08:45 AM
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SACRAMENTO, Calif., Oct 15, 2009 /PRNewswire-FirstCall via COMTEX/ -- MNI | Quote | Chart | News | PowerRating -- The McClatchy Company (NYSE: MNI | Quote | Chart | News | PowerRating) today reported net income from continuing operations in the third quarter of 2009 of $23.6 million, or 28 cents per share, compared to $4.2 million, or 5 cents per share, in the 2008 quarter. Adjusted earnings from continuing operations(1) were $11.0 million, or 13 cents per share, in the third quarter of 2009 after excluding the unusual items discussed below, compared to $10.4 million, or 13 cents per share, reported in the third quarter of 2008. The company noted that its adjusted earnings in the third quarter of 2009 were negatively impacted by a refinement to its projected annual tax rate. The Company's tax rate in the third quarter of 2009 was 61.8%.

Unusual items affecting the third quarter results from continuing operations in each year are discussed below and are included in adjusted earnings from continuing operations.(1)

Revenues in the third quarter of 2009 were $347.4 million, down 23.1% from the third quarter of 2008. Advertising revenues were $266.1 million, down 28.1% from 2008, and circulation revenues were $69.0 million, up 6.7%. Online advertising revenues grew 3.1% in the third quarter of 2009 and were 17.6% of total advertising revenues compared to 12.2% of total advertising revenues in the third quarter of 2008.

Cash expenses, excluding severance associated with restructuring plans, declined $105.5 million, or 29.4% from the 2008 quarter. Operating cash flow, a non-GAAP measure, was $94.4 million, up 1.3% (non-GAAP measurements are discussed below).

First Nine Months Results:

Income from continuing operations for the first nine months of 2009 was $27.9 million, or 33 cents per share, and was affected by the impact of the unusual items discussed below. Adjusted earnings from continuing operations(1) were $11.0 million, or 13 cents per share, in the first nine months of 2009.

Income from continuing operations for the first nine months of 2008 was $23.2 million, or 28 cents per share, and was affected by the impact of the unusual items discussed below. Adjusted earnings from continuing operations (1) were $26.4 million, or 32 cents per share, in the first nine months of 2008.

Revenues from continuing operations in the first nine months of 2009 were down 24.6% to $1.1 billion compared to $1.4 billion in 2008. Advertising revenues in 2009 totaled $834.5 million, down 29.3%, and circulation revenues were $206.9 million, up 4.2%.

Management's Comments:

Commenting on McClatchy's results, Gary Pruitt, chairman and chief executive officer, said, "Our advertising revenues in the third quarter showed some improvement from the second-quarter decline. Importantly, we reported growth in our online advertising revenues. Online advertising revenues were up 3.1% compared to the third quarter of 2008. Excluding employment advertising, a category that has been impacted both online and in print by the nationwide decline in jobs, online advertising revenues were up 28.4% in the quarter and up 27.2% year-to-date.

"Our transition to a successful hybrid print and online company continues to advance. Our online audiences are growing strongly. Average monthly unique visitors to our websites were up 14.7% in the third quarter and were up 23.4% through the first nine months of 2009. We continue to be among the leaders in our industry in online advertising revenue performance and online advertising as a percentage of total advertising. In the third quarter, online advertising represented 17.6% of McClatchy's total advertising revenue. That was up from the 16.5% reported in the second quarter of 2009 and up from the 12.2% reported in the third quarter of 2008."

"The declines in print advertising are undeniably challenging for our company, and the resulting restructuring of our business has been necessary to align expenses with these new revenue realities," said Pruitt. "While painful, this restructuring is clearly contributing to our ability to manage the company through this downturn by enabling us to grow cash flow in the third quarter and reduce debt.

"The advertising declines we've experienced show some signs of slowing, but the ad environment remains weak overall. As a result, we expect print advertising revenues to continue to decline in the fourth quarter. So far in October, we're seeing advertising revenue trends similar to the third quarter.

"We still have a lot of hard work ahead of us. As long as we are experiencing revenue declines, we must maintain a tight rein on expenses. We expect to hold costs down in the mid-twenty percent range in the fourth quarter.

"We face these uncertain times with the resolve and confidence of a company that has successfully adapted to many economic downturns and media competitors over our 152-year history. We will continue to serve our communities with high quality journalism, and we will continue to aggregate audiences and serve the needs of our local and national advertisers, both online and in print."

Pat Talamantes, McClatchy's chief financial officer, said, "We completed the quarter with debt principal outstanding of $1.99 billion, down $134.3 million from the end of 2008. Based on our trailing 12 months of cash flow, our leverage ratio, as defined under our credit agreement, improved for the second consecutive quarter to 5.7 times at the end of the third quarter, and our interest coverage ratio was 2.8 times. Both of these ratios are well within the covenant requirements under our credit agreement of a leverage ratio of less than 7.0 times and an interest coverage ratio of greater than 2.0 times. At the end of the quarter, we had approximately $172.0 million available under our bank credit line."

(1) Adjusted Earnings From Continuing Operations and EPS:

Earnings in the third quarter and nine months of 2009 and 2008 included the impact of several unusual events including:

2009 transactions and events:

    --  In March 2009, the company announced restructuring efforts which
        included, among other things, reducing its workforce by approximately
        15%, freezing the company's pension plans and temporarily suspending the
        company's matching contribution to its 401(k) plan as of March 31, 2009.
    --  On May 21, 2009, the company launched a private debt exchange offer for
        all of its outstanding debt securities for a combination of cash and new
        debt securities. The offer closed on June 25, 2009, and the company
        exchanged $3.4 million in cash and $24.2 million of newly issued senior
        notes for $102.8 million of debt securities. The company recorded a gain
        on the transaction in the second quarter.
    --  In connection with the exchange offer described above, the company
        entered into an agreement with its lenders on May 20, 2009, to amend its
        credit agreement which, among other things, allows it to use up to $60
        million of its revolving credit facility to repurchase its unsecured
        notes due in 2011 or unsecured notes due in 2014, subject to certain
        conditions. As a result the company wrote off a portion of its original
        financing costs related to its credit agreement in the second quarter.
    --  During the second quarter of 2009, the company recorded $10.6 million of
        accelerated depreciation on production equipment resulting from the
        outsourcing of printing at several of its newspapers.
    --  The company recorded additional closing adjustments which impacted the
        gain on the 2008 sale of SP Newsprint Company of which McClatchy was a
        one-third owner.  The company received $60 million in proceeds from this
        sale ($5 million in 2009), which was used to repay debt.

    --  The company refined its estimate of its projected effective annual tax
        rate and applied the revised rate to the unusual items resulting in an
        adjustment in the third quarter of 2009.

2008 transactions and events:

    --  In May 2008, the company purchased $300 million aggregate principal
        amount of its outstanding publicly-traded debt securities for $282.4
        million. The company recorded a gain on the transaction in the second
        quarter of 2008.
    --  On June 16, 2008 and again on September 16, 2008, the company announced
        restructuring plans to permanently reduce its workforce which reductions
        were implemented in the second and third quarters of 2008.
    --  On June 30, 2008, the company sold its 15.0% interest in ShopLocal, LLC
        for $7.875 million and used the proceeds to reduce debt and recorded a
        write-off in the second quarter of 2008 related to ShopLocal's carrying
        value. In addition, one of the internet companies in which McClatchy has
        an investment incurred an impairment charge on a product and as a
        result, the company recognized a charge related to this investment in
        the second quarter.

    --  In March and September 2008 the company obtained amendments to its
        credit agreement which provided greater flexibility for the life of the
        credit facility in the allowable leverage and interest coverage ratios,
        the two primary financial covenants contained in the agreement. As a
        result the company wrote off a portion of its original financing costs
        related to its credit agreement in the first and third quarters of 2008.

Both the 2009 and 2008 second quarters included charges for certain discrete tax items.

The impact of these items on the 2009 and 2008 results are summarized below (dollars in thousands, except per share amounts):


                                   Three Months Ended    Nine Months Ended
                                  --------------------  --------------------
                                  September  September  September  September
                                  27, 2009   28, 2008   27, 2009   28, 2008
                                  ---------  ---------  ---------  ---------
    (Dollars in thousands, except
     per share amounts)
    Income from continuing
     operations                   $23,601     $4,167     $27,880    $23,225
    Unusual items, net of tax:
      Sale of SP Newsprint
       Company interest              (999)    (1,809)       (503)   (21,785)
      Gain on extinguishment of
       debt                           430        (80)    (27,902)   (12,455)
      Restructuring related
       charges                        516      7,551       9,584     18,960
      Impairment related charges        -      1,962           -     15,498
      Accelerated depreciation
       on equipment                     -          -       4,034          -
      Write-off of financing
       costs                            -        157         140      1,660
      Impact of revised
      projected annual tax rate   (11,245)         -           -          -
    Certain discrete tax items     (1,334)    (1,538)     (2,264)     1,313
                                   ------     ------      ------      -----
    Adjusted income from
     continuing operations        $10,969    $10,410     $10,969    $26,416
                                  =======    =======     =======    =======
    Earnings per share:
    Income from continuing
     operations                     $0.28      $0.05       $0.33      $0.28
    Adjusted income from
     continuing operations          $0.13      $0.13       $0.13      $0.32

Non-GAAP Financial Measures:

In addition to the results reported in accordance with accounting principles generally accepted in the United States ("GAAP") included in this press release the company has provided information regarding operating income, non-operating expenses and income, income taxes, net income and diluted earnings per share (EPS) excluding certain special or unusual items described in the table above. In addition the company has presented operating cash flows (defined as operating income plus depreciation and amortization, non-cash impairment charges included in operating income and restructuring related charges) along with operating cash flow margins (operating cash flow divided by net revenues) which are reconciled to GAAP measures in an attached schedule. Management believes these non-GAAP measures, when read in conjunction with the company's GAAP financials, provide useful information to investors by offering:

    --  the ability to make more meaningful period-to-period comparisons of the
        company's on-going operating results;
    --  the ability to better identify trends in the company's underlying
        business;
    --  a better understanding of how management plans and measures the
        Company's underlying business; and

    --  an easier way to compare the company's most recent results of operations
        against investor and analyst financial models.

Operating income, non-operating expenses and income, income taxes, net income and diluted earnings per share (EPS) excluding certain special or unusual items should not be considered a substitute or an alternative to these computations calculated in accordance with and required by GAAP. Nor are operating cash flow and operating cash flow margins to be considered replacements for cash provided by operating activities as shown in the company's statement of cash flows.

The company's statistical report, which summarizes revenue performance for the third fiscal quarter and first nine months of 2009, follows.

At noon Eastern Time today, McClatchy will review its results in a conference call (877-278-1205 pass code 30121301) and webcast (www.mcclatchy.com). The webcast will be archived at McClatchy's website.

About McClatchy

The McClatchy Company is the third largest newspaper company in the United States, with 30 daily newspapers, approximately 50 non-dailies, and direct marketing and direct mail operations. McClatchy also operates leading local websites in each of its markets which extend its audience reach. The websites offer users comprehensive news and information, advertising, e-commerce and other services. Together with its newspapers and direct marketing products, these interactive operations make McClatchy the leading local media company in each of its premium high growth markets. McClatchy-owned newspapers include The Miami Herald, The Sacramento Bee, the Fort Worth Star-Telegram, The Kansas City Star, The Charlotte Observer, and The News & Observer (Raleigh).

McClatchy also owns a portfolio of premium digital assets, including 14.4% of CareerBuilder, the nation's largest online job site, 25.6% of Classified Ventures, a newspaper industry partnership that offers two of the nation's premier classified websites: the auto website, cars.com, and the rental site, Apartments.com and 33.3% of HomeFinder, LLC which operates the real estate website HomeFinder.com. McClatchy is listed on the New York Stock Exchange under the symbol MNI.

Additional Information:

Statements in this press release regarding future financial and operating results, including revenues, anticipated savings from cost reduction efforts, future dividend payments, cash flows, debt levels, as well as future opportunities for the company and any other statements about management's future expectations, beliefs, goals, plans or prospects constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Any statements that are not statements of historical fact (including statements containing the words "believes," "plans," "anticipates," "expects," "estimates" and similar expressions) should also be considered to be forward-looking statements. There are a number of important risks and uncertainties that could cause actual results or events to differ materially from those indicated by such forward-looking statements, including: the duration and depth of the economic recession may reduce its income and cash flow greater than expected; McClatchy may not generate cash from operations, or otherwise, necessary to reduce debt as expected; McClatchy may not consummate contemplated transactions to enable debt reduction on anticipated terms or at all; McClatchy may not achieve its expense reduction targets or may do harm to its operations in attempting to achieve such targets; McClatchy's operations have been, and will likely continue to be, adversely affected by competition, including competition from internet publishing and advertising platforms; McClatchy's expense and income levels could be adversely affected by changes in the cost of newsprint and McClatchy's operations could be negatively affected by any deterioration in its labor relations, bankruptcies or financial strain of its major advertising customers; McClatchy's ability to maintain compliance with NYSE listing standards, including the NYSE share price standard and compliance with its market capitalization and stockholders' equity standards; as well as the other risks detailed from time to time in the Company's publicly filed documents, including the Company's Annual Report on Form 10-K for the year ended December 28, 2008, filed with the U.S. Securities and Exchange Commission. McClatchy disclaims any intention and assumes no obligation to update the forward-looking information contained in this release.


                              THE McCLATCHY COMPANY
                CONSOLIDATED STATEMENT OF OPERATIONS (UNAUDITED)
                    (In thousands, except per share amounts)

                                  Three Months Ended    Nine Months Ended
                                  ------------------    -----------------

                                  Sept 27,  Sept 28,   Sept 27,    Sept 28,
                                    2009      2008       2009        2008
                                    ----      ----       ----        ----
    REVENUES - NET:
       Advertising                $266,120  $370,117   $834,470  $1,180,468
       Circulation                  69,029    64,691    206,860     198,610
       Other                        12,241    16,812     37,020      50,508
                                    ------    ------     ------      ------
                                   347,390   451,620  1,078,350   1,429,586
    OPERATING EXPENSES:
       Compensation                130,048   199,861    453,483     647,771
       Newsprint and supplements    33,312    61,815    133,183     186,462
       Depreciation and
        amortization                32,678    35,479    110,685     108,510
       Other operating expenses     90,985   113,828    286,706     345,757
                                    ------   -------    -------     -------
                                   287,023   410,983    984,057   1,288,500

    OPERATING INCOME                60,367    40,637     94,293     141,086

    NON-OPERATING (EXPENSES)
     INCOME:
       Interest expense            (34,549)  (34,195)  (102,775)   (116,140)
       Interest income                   9       761         46       1,332
       Equity income (losses)
        in unconsolidated
        companies, net               4,379      (850)     3,635     (14,340)
       Gain on extinguishment
        of debt                       (680)      180     44,149      19,680
       Gain on Sale of SP
        Newsprint                      999     2,570        214      34,546
       Impairment on internet
        investments and land held
        for sale                         -    (2,983)         -     (24,498)
       Other - net                      20       101       (314)      1,120
                                       ---       ---       ----       -----
                                   (29,822)  (34,416)   (55,045)    (98,300)
    INCOME FROM CONTINUING
     OPERATIONS BEFORE INCOME TAX
     PROVISION                      30,545     6,221     39,248      42,786

    INCOME TAX PROVISION             6,944     2,054     11,368      19,561
                                     -----     -----     ------      ------

    INCOME FROM CONTINUING
     OPERATIONS                     23,601     4,167     27,880      23,225

    INCOME (LOSS) FROM
     DISCONTINUED OPERATIONS -
     NET OF INCOME TAXES               (38)       67        381        (175)
                                       ---        --        ---        ----

    NET INCOME                     $23,563    $4,234    $28,261     $23,050
                                   =======    ======    =======     =======

    NET INCOME PER COMMON SHARE:
       Basic:
         Income from continuing
          operations                 $0.28     $0.05      $0.33       $0.28
         Income from discontinued
          operation                      -         -          -           -
                                        --        --         --          --
         Net income per share        $0.28     $0.05      $0.33       $0.28
                                     =====     =====      =====       =====

       Diluted:
         Income from continuing
          operations                 $0.28     $0.05      $0.33       $0.28
         Income from discontinued
          operations                     -         -          -           -
                                        --        --         --          --
         Net income per share        $0.28     $0.05      $0.33       $0.28
                                     =====     =====      =====       =====

    WEIGHTED AVERAGE NUMBER OF
     COMMON SHARES:
       Basic                        84,052    82,382     83,565      82,274
       Diluted                      84,061    82,434     83,579      82,327

    See notes to consolidated financial statements.



                         ***THE McCLATCHY COMPANY***
             Reconciliation of GAAP Measures to Non-GAAP Amounts
                               (In thousands)

                                          Three Months
                                              Ended         Nine Months Ended
                                          ------------      -----------------

                                       Sept 27,  Sept 28,   Sept 27,  Sept 28,
                                         2009     2008       2009       2008
                                         ----     ----       ----       ----
    REVENUES - NET:
      Advertising                     $266,120 $370,117   $834,470 $1,180,468
      Circulation                       69,029   64,691    206,860    198,610
      Other                             12,241   16,812     37,020     50,508
                                        ------   ------     ------     ------
                                       347,390  451,620  1,078,350  1,429,586
    OPERATING EXPENSES:
      Compensation excluding
       restructuring charges           128,698  182,818    428,388    605,320
      Newsprint and supplements         33,312   61,815    133,183    186,462
      Other cash operating expenses     90,985  113,828    286,706    345,521
                                        ------  -------    -------    -------
      Cash operating expenses
       excluding restructuring charges 252,995  358,461    848,277  1,137,303
      Restructuring related
       compensation                      1,350   17,043     25,095     42,451
      Non-cash impairment charge             -        -          -        236
      Depreciation and amortization     32,678   35,479    110,685    108,510
                                        ------   ------    -------    -------
      Total operating expenses         287,023  410,983    984,057  1,288,500

    OPERATING INCOME                    60,367   40,637     94,293    141,086
    Add back:
      Depreciation and amortization     32,678   35,479    110,685    108,510
      Non-cash impairment charge             -        -          -        236
      Restructuring related
       compensation charges              1,350   17,043     25,095     42,451
                                         -----   ------     ------     ------
    OPERATING CASH FLOW                $94,395  $93,159   $230,073   $292,283
                                       =======  =======   ========   ========



                         ***The McClatchy Company***
                       Consolidated Statistical Report
                     (In thousands, except for preprints)

                                                     Quarter  3
                                                     ----------
                                                      Combined
                                             ---------------------------
    Revenues - Net:                          2009      2008     % Change
                                             ----      ----     --------

      Advertising
          Retail                           $139,462  $181,416    -23.1%
          National                           24,097    33,485    -28.0%
          Classified Total                   75,641   121,431    -37.7%
            Automotive                       22,050    33,406    -34.0%
            Real Estate                      17,201    30,099    -42.9%
            Employment                       14,105    35,024    -59.7%
            Other                            22,285    22,902     -2.7%
          Direct Marketing                   26,473    33,389    -20.7%
          Other Advertising                     447       397     12.6%
                                                ---       ---
      Total Advertising                    $266,120  $370,118    -28.1%

      Circulation                            69,029    64,690      6.7%
      Other                                  12,241    16,812    -27.2%
                                             ------    ------
          Total Revenues                   $347,390  $451,620    -23.1%
                                           ========  ========

    Advertising Revenues by Market:
          California                        $48,542   $68,814    -29.5%
          Florida                            36,507    50,321    -27.5%
          Texas                              30,287    40,766    -25.7%
          Southeast                          76,992   108,495    -29.0%
          Midwest                            43,805    57,604    -24.0%
          Northwest                          29,965    43,980    -31.9%
          Other                                  22       138    -84.1%
                                                 --       ---
      Total Advertising                    $266,120  $370,118    -28.1%

    Advertising Statistics for Dailies:
        Full Run ROP Linage

        Millions of Preprints Distributed

    Average Paid Circulation:*
      Daily
      Sunday






                                                     Quarter  3
                                                     ----------
                                                     Print Only
                                             ---------------------------
    Revenues - Net:                          2009      2008     % Change
                                             ----      ----     --------

      Advertising
          Retail                           $121,790  $170,207    -28.4%
          National                           18,668    29,495    -36.7%
          Classified Total                   52,027    91,298    -43.0%
            Automotive                       13,745    24,973    -45.0%
            Real Estate                      12,903    25,560    -49.5%
            Employment                        6,615    20,233    -67.3%
            Other                            18,764    20,532     -8.6%
          Direct Marketing                   26,473    33,389    -20.7%
          Other Advertising                     447       397     12.6%
                                                ---       ---
      Total Advertising                    $219,405  $324,786    -32.4%

      Circulation
      Other
          Total Revenues

    Advertising Revenues by Market:
          California                        $40,473   $61,188    -33.9%
          Florida                            29,580    44,242    -33.1%
          Texas                              25,431    36,795    -30.9%
          Southeast                          63,683    94,175    -32.4%
          Midwest                            35,587    49,611    -28.3%
          Northwest                          24,651    38,775    -36.4%
          Other                                   0         0      0.0%
                                                ---       ---
      Total Advertising                    $219,405  $324,786    -32.4%

    Advertising Statistics for Dailies:
        Full Run ROP Linage                 5,204.2   6,677.3    -22.1%

        Millions of Preprints Distributed   1,294.5   1,643.1    -21.2%

    Average Paid Circulation:*
      Daily                                 2,174.7   2,490.4    -12.7%
      Sunday                                2,840.1   3,140.5     -9.6%



                                                     Quarter  3
                                                     ----------
                                                    Online Only
                                             ----------------------------
    Revenues - Net:                          2009      2008      % Change
                                             ----      ----      --------

      Advertising
          Retail                            $17,672   $11,209     57.7%
          National                            5,429     3,990     36.1%
          Classified Total                   23,614    30,133    -21.6%
            Automotive                        8,305     8,433     -1.5%
            Real Estate                       4,298     4,539     -5.3%
            Employment                        7,490    14,791    -49.4%
            Other                             3,521     2,370     48.6%
          Direct Marketing
          Other Advertising
                                            -------   -------
      Total Advertising                     $46,715   $45,332      3.1%

      Circulation
      Other
          Total Revenues

    Advertising Revenues by Market:
          California                         $8,069    $7,626      5.8%
          Florida                             6,927     6,079     13.9%
          Texas                               4,856     3,971     22.3%
          Southeast                          13,309    14,320     -7.1%
          Midwest                             8,218     7,993      2.8%
          Northwest                           5,314     5,205      2.1%
          Other                                  22       138    -84.1%
                                                 --       ---
      Total Advertising                     $46,715   $45,332      3.1%


    Advertising Statistics for Dailies:
        Full Run ROP Linage

        Millions of Preprints Distributed

    Average Paid Circulation:*
      Daily
      Sunday


    Columns may not add due to rounding

    *  Reflects average paid circulation based upon number of days in period.
       Does not reflect ABC reported figures.



                             ***The McClatchy Company***
                           Consolidated Statistical Report
                        (In thousands, except for preprints)

                                                September Year-to-Date
                                                -----------------------
                                                       Combined
                                             ------------------------------
    Revenues - Net:                          2009        2008      % Change
                                             ----        ----      --------

      Advertising
          Retail                           $436,719    $568,670    -23.2%
          National                           75,791     108,392    -30.1%
          Classified Total                  237,350     396,786    -40.2%
            Automotive                       69,551     104,790    -33.6%
            Real Estate                      55,631      99,934    -44.3%
            Employment                       46,447     121,888    -61.9%
            Other                            65,720      70,174     -6.3%
          Direct Marketing                   83,284     105,408    -21.0%
          Other Advertising                   1,326       1,212      9.4%
                                              -----       -----
      Total Advertising                    $834,470  $1,180,468    -29.3%

      Circulation                           206,860     198,610      4.2%
      Other                                  37,020      50,508    -26.7%
                                             ------      ------
          Total Revenues                 $1,078,350  $1,429,586    -24.6%
                                         ==========  ==========

    Advertising Revenues by Market:
          California                       $151,723    $212,328    -28.5%
          Florida                           120,163     171,292    -29.8%
          Texas                              93,550     129,857    -28.0%
          Southeast                         240,124     345,775    -30.6%
          Midwest                           135,576     182,837    -25.8%
          Northwest                          93,256     137,494    -32.2%
          Other                                  78         885    -91.2%
                                                ---         ---
      Total Advertising                    $834,470  $1,180,468    -29.3%

    Advertising Statistics for Dailies:
        Full Run ROP Linage

        Millions of Preprints Distributed

    Average Paid Circulation:*
      Daily
      Sunday



                                                September Year-to-Date
                                                -----------------------
                                                      Print Only
                                             ------------------------------
    Revenues - Net:                          2009        2008      % Change
                                             ----        ----      --------

      Advertising
          Retail                           $386,228    $535,683    -27.9%
          National                           59,952      96,467    -37.9%
          Classified Total                  166,834     302,693    -44.9%
            Automotive                       45,310      80,151    -43.5%
            Real Estate                      42,660      86,868    -50.9%
            Employment                       23,435      72,371    -67.6%
            Other                            55,429      63,302    -12.4%
          Direct Marketing                   83,284     105,408    -21.0%
          Other Advertising                   1,326       1,212      9.4%
                                              -----       -----
      Total Advertising                    $697,624  $1,041,463    -33.0%

      Circulation
      Other
          Total Revenues

    Advertising Revenues by Market:
          California                       $128,156    $189,978    -32.5%
          Florida                            99,674     152,290    -34.5%
          Texas                              79,273     117,736    -32.7%
          Southeast                         199,830     301,156    -33.6%
          Midwest                           112,887     159,033    -29.0%
          Northwest                          77,804     121,268    -35.8%
          Other                                   0           0      0.0%
                                                ---         ---
      Total Advertising                    $697,624  $1,041,461    -33.0%

    Advertising Statistics for Dailies:
        Full Run ROP Linage                15,930.8    20,840.9    -23.6%

        Millions of Preprints Distributed   3,978.1     4,750.3    -16.3%

    Average Paid Circulation:*
      Daily                                 2,315.9     2,610.5    -11.3%
      Sunday                                2,967.0     3,233.6     -8.2%



                                                 September Year-to-Date
                                                 -----------------------
                                                      Online Only
                                              -----------------------------
    Revenues - Net:                           2009        2008     % Change
                                              ----        ----     --------

      Advertising
          Retail                            $50,491     $32,987     53.1%
          National                           15,839      11,925     32.8%
          Classified Total                   70,516      94,093    -25.1%
            Automotive                       24,242      24,638     -1.6%
            Real Estate                      12,971      13,066     -0.7%
            Employment                       23,012      49,516    -53.5%
            Other                            10,290       6,872     49.7%
          Direct Marketing
          Other Advertising
                                           --------    --------
      Total Advertising                    $136,846    $139,005     -1.6%

      Circulation
      Other
          Total Revenues

    Advertising Revenues by Market:
          California                        $23,567     $22,348      5.5%
          Florida                            20,489      19,002      7.8%
          Texas                              14,277      12,121     17.8%
          Southeast                          40,294      44,619     -9.7%
          Midwest                            22,689      23,804     -4.7%
          Northwest                          15,452      16,226     -4.8%
          Other                                  78         885    -91.2%
                                                 --         ---
      Total Advertising                    $136,846    $139,005     -1.6%

    Advertising Statistics for Dailies:
        Full Run ROP Linage

        Millions of Preprints Distributed

    Average Paid Circulation:*
      Daily
      Sunday

    Columns may not add due to rounding

    *  Reflects average paid circulation based upon number of days in period.
       Does not reflect ABC reported figures.

SOURCE The McClatchy Company

http://www.mcclatchy.com
For full details on Mcclatchy Company (The) (MNI) click here. Mcclatchy Company (The) (MNI) has Short Term PowerRatings of 5. Details on Mcclatchy Company (The) (MNI) Short Term PowerRatings is available at This Link.

    


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