VisionChina Media actively expands market share via deals

Fri. October 23, 2009; Posted: 02:35 AM

BEIJING, Oct 23, 2009 (Xinhua via COMTEX) -- VISN | Quote | Chart | News | PowerRating -- VisionChina Media Inc. (VISN.NASDAQ), China's leading out-of-home digital television advertising networks on mass transportation systems, Thursday announced that it has signed a 16-month contract with Guangzhou Metro TV Media Company (GMTM) to add the new Metro Line No. 5 to the Company's existing subway network in t he city of Guangzhou upon the opening of that line on January 1, 2010.

Recently, VisonChina has signed a range of cooperation contracts or merger deals, showing its ambition of increasing its market share.

According to statistics from Analysys International, VisionChina's market share is expected to increase 10 to 15 percentage points, as th e current market share of the company stands at 50 percent.

Earlier this week on Monday the company announced a 3-year contract with Hangzhou New & Mobile Media on continuous operation of the compa ny's mobile digital television advertising network on buses and ferrie s in Hangzhou, the capital city of China's Zhejiang province.

In the middle of October, VisionChina also announced its plan to ac quire DMG, China's largest subway television adverting operator, for a total consideration of 160 million US dollars.

Morgan Stanley estimated with discount cash flow method that price of VsionChina shares will reach 11.5 US dollars after the series of de als are accomplished and retained "buy" rating for the shares.

Television advertising network built by VisionChina covers about 40 0 million people in more than 30 major cities in China including Hong Kong.

Number of terminals on transportation systems has exceeded 160,000, accounting for more 70 percent of the total mobile terminals in China .

For full details on VisionChina Media (VISN) click here. VisionChina Media (VISN) has Short Term PowerRatings of 5. Details on VisionChina Media (VISN) Short Term PowerRatings is available at This Link.

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