Elizabeth Arden Inc. signs multi-year outsourcing packaging and print management contract with Williams Lea

Pierre Pirard, SVP of Global Supply Chain for Elizabeth Arden, commented, "Focusing on our core business through simplification of our business processes and outsourcing of non-core activities is part of our Global Efficiency Re-engineering initiative started in late 2007, and Williams Lea is fully aligned with this effort."

"We are pleased to be partnering with Elizabeth Arden, a leader in the cosmetics, fragrance and skincare industry. We have created a procurement model that is both aligned with Elizabeth Arden's global growth goal and will generate savings and efficiencies over the course of several years," said Justin Barton, CEO of Williams Lea Americas.

About Williams Lea:

Williams Lea is the leading global provider of Corporate Information Solutions. As a BPO organization, Williams Lea combines consultancy, unique expertise and the latest integrated technology to develop solutions that transform the way organizations communicate and exchange their printed and electronic information. Williams Lea employs over 10,000 staff across Europe, the US and Asia Pacific with key centers in London, Dublin, Paris, Frankfurt, Bonn, New York, Chicago, Los Angeles, Tokyo, Sydney, Hong Kong, Beijing and Chennai. Our clients include many world leading organizations in sectors such as financial services, investment banking, legal and professional services, retail telecoms, automotive, energy, utilities and pharmaceuticals. For more information visit www.williamslea.com.

About Elizabeth Arden:

Elizabeth Arden is a global prestige beauty products company with an extensive portfolio of prestige beauty brands sold in over 100 countries. The company's brand portfolio includes Elizabeth Arden skincare, color, and fragrance products, PREVAGE(R) anti-aging treatments, the celebrity fragrance brands of Elizabeth Taylor, Mariah Carey, Britney Spears, Hilary Duff, and Usher; the designer fragrance brands of Juicy Couture, Alberta Ferretti, Alfred Sung, Badgley Mischka, Bob Mackie, GANT, Geoffrey Beene, Liz Claiborne, Halston, Lucky Brand, Nanette Lepore and Rocawear; and the lifestyle fragrance brands Curve, Giorgio Beverly Hills, and PS Fine Cologne.

Company Contact:         Marcey Becker, Senior Vice President, Finance
                         (203) 462-5809
Investor/Press Contact:  Allison Malkin/Michael Fox
                         Integrated Corporate Relations
                         (203)
                         682-8200

Elizabeth Arden Cautionary Note Regarding Forward-Looking Statements:

In connection with the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, Elizabeth Arden, Inc. is hereby providing cautionary statements identifying important factors that could cause our actual results to differ materially from those projected in forward-looking statements (as defined in such act). Any statements that are not historical facts and that express, or involve discussions as to, expectations, beliefs, plans, objectives, assumptions or future events or performance (often, but not always, indicated through the use of words or phrases such as "will likely result," "are expected to," "will continue," "is anticipated," "estimated," "intends," "plans," "believes," "should" and "projects") may be forward-looking and may involve estimates and uncertainties which could cause actual results to differ materially from those expressed in the forward-looking statements. These statements include, but are not limited to, savings and benefits we expect in connection with the procurement outsourcing contract with Williams Lea. In addition, any such statements are qualified in their entirety by reference to, and are accompanied by, the following key factors that have a direct bearing on our results of operations:

*  factors affecting our relationships with our customers or our
   customers' businesses, including the absence of contracts with
   customers, our customers' financial condition, and changes in the
   retail, fragrance and cosmetic industries, such as the consolidation
   of retailers and the associated closing of retail doors as well as
   retailer inventory control practices, including, but not limited to
   levels of inventory carried at point of sale and practices used to
   control inventory shrinkage;
*  risks of international operations, including foreign currency
   fluctuations, hedging activities, economic and political
   consequences of terrorist attacks, unfavorable changes in U.S. or
   international tax laws or regulations, diseases and pandemics and
   political instability in certain regions of the world;
*  our reliance on third-party manufacturers for substantially all of
   our owned and licensed products and our absence of contracts with
   suppliers of distributed brands and components for manufacturing of
   owned and licensed brands;
*  delays in shipments, inventory shortages and higher costs of
   production due to the loss of or disruption in our distribution
   facilities or at key third party manufacturing or fulfillment
   facilities that manufacture or provide logistic services for our
   products;
*  our ability to respond in a timely manner to changing consumer
   preferences and purchasing patterns and other international and
   domestic conditions and events that impact consumer confidence and
   demand, such as the current global recession;
*  our ability to protect our intellectual property rights;
*  the success, or changes in the timing or scope, of our new product
   launches, advertising and merchandising programs;
*  the quality, safety and efficacy of our products;
*  the impact of competitive products and pricing;
*  our ability to (i) implement our growth strategy and acquire or
   license additional brands or secure additional distribution
   arrangements, (ii) successfully and cost-effectively integrate
   acquired businesses or new brands, and (iii) finance our growth
   strategy and our working capital requirements;
*  our level of indebtedness, our ability to realize sufficient cash
   flow from operations to meet our debt service obligations and
   working capital requirements and the restrictive covenants in our
   revolving credit facility and the indenture for our 7 3/4% senior
   subordinated notes;
*  changes in product mix to less profitable products;
*  the retention and availability of key personnel;
*  changes in the legal, regulatory and political environment that
   impact, or will impact, our business, including changes to customs
   or trade regulations or accounting standards or critical accounting
   estimates;
*  the success of, and costs associated with, our Global Efficiency
   Re-engineering initiative and related restructuring plan,
   including our transition to a turnkey manufacturing process, and
   implementation of our new Oracle financial accounting and order
   processing system;
*  the potential for significant impairment charges relating to our
   trademark, goodwill or other long-lived assets that could result
   from a number of factors, including downward pressure on our stock
   price; and
*  other unanticipated risks and uncertainties.

We caution that the factors described herein could cause actual results to differ materially from those expressed in any forward-looking statements we make and that investors should not place undue reliance on any such forward-looking statements. Further, any forward-looking statement speaks only as of the date on which such statement is made, and we undertake no obligation to update any forward-looking statement to reflect events or circumstances after the date on which such statement is made or to reflect the occurrence of anticipated or unanticipated events or circumstances. New factors emerge from time to time, and it is not possible for us to predict all of such factors. Further, we cannot assess the impact of each such factor on our results of operations or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. This press release is qualified in its entirety by the cautionary statements and risk factor disclosure contained in our Securities and Exchange Commission filings, including our Annual Report on Form 10-K for the year ended June 30, 2009.

SOURCE: Williams Lea

For further information: 
Williams Lea 
Michelle Bodick, 212-351-9036 
Vice President Marketing 
michelle.bodick@williamslea.com