Quantcast
 
New book by Larry Connors Click here Improve your trading - See how


 

Orange Advertising Network Launches in the US and Latin America

Fri. November 06, 2009; Posted: 12:01 AM
Stocks RSS
NEW YORK, Nov 06, 2009 /PRNewswire via COMTEX/ -- FTE | Quote | Chart | News | PowerRating -- Orange Advertising Network, a leading advertising sales house in Europe, launches today in the US and Latin America to provide a complete portfolio of online marketing solutions.

With more than 20 top Hispanic premium publishers, a US/Latam audience of 21 million unique monthly users and a global reach of 343 million unique monthly users, the Orange Advertising Network offers advertisers in the Americas the ability to target audiences through a wide variety of tools such as site specific placements, run of network, category affinities, customized branded entertainment, direct response, and international solutions.

In addition to offering widespread reach, the Orange Advertising Network operates a transparent network to ensure advertisers have control over the sites where their brand is present. Partnerships with premium publishers ensure well targeted and carefully segmented placement and Orange's experience in portals, content creation and social media brings a creative approach.

"We are very excited to extend the Orange Advertising Network to the Americas," said Luc Tran Thang, VP Advertising, Orange. "Both the US Hispanic and Latin American markets represent tremendous potential in terms of online advertising growth. We believe the distinct elements of our offering will make us a preferred communications partner of most for the majority of online advertisers in the region."

"Our advertisers will know exactly where their campaigns will run," said Marta Martinez, CEO of starMedia. "We'll be a 'transparent network,' something that is not very common in most of the Ad Networks' offerings these days. Our experience in account management, reporting, targeting capabilities and premium content will create a valuable and effective offer for advertisers deciding to take more of their marketing budgets online."

The heavily trafficked starMedia portal will be also part of the Orange Advertising Network offering.

Among its exclusive premium publishers, Orange Advertising Network will integrate leading properties such as Spil Games, the global leader in online gaming.

"Working with the Orange Advertising Network offers a great opportunity to reach out more to our Spanish-speaking audiences in the Americas with relevant and targeted advertising campaigns from premium advertisers," said Peter Driessen, CEO, Spil Games.

El Mundo online, one of the biggest newspapers in Spain, will be another exclusive partner of the Orange Advertising Network. With an audience of more than 4.5 million users in Latin America and its newly launched Americas version, El Mundo has already became one of the leading news sites in the region.

With today's launch, Orange Advertising Network continues its international coverage expansion, with the ability to target online ads in 60 countries, reaching 343* million unique users. Orange is Europe's second largest broadband internet provider and the Orange Advertising Network reaches 55%* of all European internet users.

For more information please visit: http://www.orangeadvertisingnetwork.com/americas

*Comscore, Sept. 2009

About Orange

Orange is the key brand of France Telecom, one of the world's leading telecommunications operators. With 126 million customers, the Orange brand now covers Internet, television and mobile services in the majority of countries where the Group operates. At the end of 2008, France Telecom had consolidated sales of 53.5 billion euros (38.1 billion euros for the first nine months of 2009) and at 30 September 2009, the Group had a customer base of almost 190 million customers in 32 countries. These include 128.8 million mobile customers and 13.4 million broadband Internet (ADSL) customers worldwide. Orange is the number three mobile operator and the number two provider of broadband Internet services in Europe and, under the brand Orange Business Services, is one of the world leaders in providing telecommunication services to multinational companies.

The Group's strategy, which is characterized by a strong focus on innovation, convergence and effective cost management, aims to establish Orange as an integrated operator and benchmark for new telecommunications services in Europe. Today the Group remains focused on its core activities as a network operator, while working to develop its position in new growth activities. To meet customer expectations, the Group strives to provide products and services that are simple and user-friendly, while maintaining a sustainable and responsible business model that can be adapted to the requirements of a fast-paced and changing eco-system.

France Telecom (NYSE: FTE | Quote | Chart | News | PowerRating) is listed on Euronext Paris (compartment A) and on the New York Stock Exchange.

For more information: www.orange.com, www.francetelecom.com, www.orange-business.com

Orange and any other Orange product or service names included in this material are trade marks of Orange Personal Communications Services Limited, Orange France or France Telecom.

About starMedia

starMedia is part of Orange Spain, (www.orange.es), a subsidiary of the France Telecom Group (NYSE: FTE). starMedia.com is a free portal that connects millions Spanish speakers via the Internet, providing them with the most relevant and complete information and services, with channels like El Rincon del Vago and Latin Games, among others. starMedia has local operations in Argentina, Colombia, Mexico, Spain, Chile, and the US (Los Angeles, Miami, and New York). starMedia resells Orange Advertising Network solutions in the US and LATAM.

SOURCE Orange Advertising Network

http://www.orangeadvertisingnetwork.com/americas
For full details on France Telecom Ads (FTE) click here. France Telecom Ads (FTE) has Short Term PowerRatings of 5. Details on France Telecom Ads (FTE) Short Term PowerRatings is available at This Link.

    


More News:   Market Updates | Stock Alerts | All Trading News | Stock Index

Email
Print
Archives
Feedback
Email Article Link
Close X
Recipients email address
Your name
Your email
Add a note (optional)




Stocks RSS





Most Popular News
  UPCOMING EVENTS
Learn new strategies, how to trade in this market, and the stocks you should be focusing on each day. Join us for our free 20 minute tele-seminars during the week.
* Attendance is strictly limited and are filled on a first-come, first-served basis.
PREMIER SPONSORED LINKS
TRADE CENTER
 
The TradingMarkets Directory
RELATED SITES
Nothing but forex
Please call 1-213-955-5858 ext. 1

About TradingMarkets | Contact | Advertise | Careers | Link to Us | Site Map | Help | Terms & Conditions | Privacy Policy | Return Policy | Testimonials | Feedback

Disclaimer:

The Connors Group, Inc. ("Company") is not an investment advisory service, nor a registered investment advisor or broker-dealer and does not purport to tell or suggest which securities or currencies customers should buy or sell for themselves. The analysts and employees or affiliates of Company may hold positions in the stocks, currencies or industries discussed here. You understand and acknowledge that there is a very high degree of risk involved in trading securities and/or currencies. The Company, the authors, the publisher, and all affiliates of Company assume no responsibility or liability for your trading and investment results. Factual statements on the Company's website, or in its publications, are made as of the date stated and are subject to change without notice.

It should not be assumed that the methods, techniques, or indicators presented in these products will be profitable or that they will not result in losses. Past results of any individual trader or trading system published by Company are not indicative of future returns by that trader or system, and are not indicative of future returns which be realized by you. In addition, the indicators, strategies, columns, articles and all other features of Company's products (collectively, the "Information") are provided for informational and educational purposes only and should not be construed as investment advice. Examples presented on Company's website are for educational purposes only. Such set-ups are not solicitations of any order to buy or sell. Accordingly, you should not rely solely on the Information in making any investment. Rather, you should use the Information only as a starting point for doing additional independent research in order to allow you to form your own opinion regarding investments. You should always check with your licensed financial advisor and tax advisor to determine the suitability of any investment.

HYPOTHETICAL OR SIMULATED PERFORMANCE RESULTS HAVE CERTAIN INHERENT LIMITATIONS. UNLIKE AN ACTUAL PERFORMANCE RECORD, SIMULATED RESULTS DO NOT REPRESENT ACTUAL TRADING AND MAY NOT BE IMPACTED BY BROKERAGE AND OTHER SLIPPAGE FEES. ALSO, SINCE THE TRADES HAVE NOT ACTUALLY BEEN EXECUTED, THE RESULTS MAY HAVE UNDER- OR OVER-COMPENSATED FOR THE IMPACT, IF ANY, OF CERTAIN MARKET FACTORS, SUCH AS LACK OF LIQUIDITY. SIMULATED TRADING PROGRAMS IN GENERAL ARE ALSO SUBJECT TO THE FACT THAT THEY ARE DESIGNED WITH THE BENEFIT OF HINDSIGHT. NO REPRESENTATION IS BEING MADE THAT ANY ACCOUNT WILL OR IS LIKELY TO ACHIEVE PROFITS OR LOSSES SIMILAR TO THOSE SHOWN.

The Connors Group, Inc.
10 Exchange Place, Suite 1800
Jersey City, NJ 07302

© Copyright 2009 The Connors Group, Inc.


All analyst commentary provided on TradingMarkets.com is provided for educational purposes only. The analysts and employees or affiliates of TradingMarkets.com may hold positions in the stocks or industries discussed here. This information is NOT a recommendation or solicitation to buy or sell any securities. Your use of this and all information contained on TradingMarkets.com is governed by the Terms and Conditions of Use. Please click the link to view those terms. Follow this link to read our Editorial Policy.

© 2009 The Connors Group, Inc.