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The company concluded a full month of fundraising efforts on Thursday morning by presenting the Triangle Affiliate of Susan G. Komen for the Cure with an $874 check to aid in breast cancer research, awareness, and treatment.
The fundraising efforts were established to recognize Breast Cancer Awareness Month.
"We have a concentrated focus in October because of Breast Cancer Awareness Month, but we have health awareness programs throughout the year," said Paul Clark, Sara Lee facilities manager.
All of the money donated was raised by employees of Sara Lee through things such as selling pink ribbons for $3 each or making a $25 donation minimum to Susan G. Komen for a matching grant.
Susan G. Komen released a report in 2007 that identified Edgecombe County as the 16th leading county in the nation in deaths due to breast cancer.
"Approximately 75 percent of our workforce resides in Edgecombe County, and of that, over 40 percent are females 40 years old or greater," Clark said.
"We saw a great opportunity to drive awareness, implement educational programming, and set a strong call to action we hope will literally save lives."
In addition to making donations, the employees tried to create more awareness by having a "Passionately Pink Day," which included a contest to judge which employee wore the most pink, and time designated to educate employees on breast cancer.
Other activities included decorating the security station, hallways, cafeteria and offices with pink; participation in a breast cancer fair at Golden East Crossing mall in Rocky Mount; participation in a survivor banquet, and hosting the Blue Cross Blue Shield Button Chair. The chair is decorated in buttons that represent North Carolina women and their families who have had a run-in with breast cancer.
A majority of the events were in conjunction with CrossWorks Inc., which serves people in Nash, Edgecombe, and surrounding areas who suffer from chronic diseases and other health problems by providing health education and outreach.
Susan G. Komen funds CrossWorks, which in turn works to help people in Edgecombe that are facing these type of health issues.
"It's those funds that help us get out in the community," said Lisa Quarles of CrossWorks.
The final event which involved the check presentation also brought many of the leaders from Sara Lee, CrossWorks and Susan G. Komen together to discuss the progress that's been made with lowering the breast cancer mortality rate in Edgecombe, and what plans are in the works.
"We could not be more proud of what's going on here in the county," said Pam Blondin, executive director of Susan G. Komen for the Cure, NC Triangle Affiliate.
"Our national Komen is bragging about what's happening here in Edgecombe."
The organization has pledged to keep contributing to help decrease the mortality rate relating to the disease.
"Over a five-year period, about $1 million will be coming into Edgecombe," Blondin said.
One of the ways the news initially spread about the high breast cancer death rate in Edgecombe was through National Public Radio (NPR), but Blondin said she is optimistic about hearing the opposite in the future.
"Maybe we'll hear another story on NPR about how Edgecombe County beat this disparity," she said.
To see more of The Daily Southerner or to subscribe to the newspaper, go to http://dailysoutherner.com/. Copyright (c) 2009, The Daily Southerner, Tarboro, N.C. Distributed by McClatchy-Tribune Information Services. For reprints, email tmsreprints@permissionsgroup.com, call 800-374-7985 or 847-635-6550, send a fax to 847-635-6968, or write to The Permissions Group Inc., 1247 Milwaukee Ave., Suite 303, Glenview, IL 60025, USA.
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