CityCenter Web Site Brings Groundbreaking New Las Vegas Destination to Life

LAS VEGAS, NV, Nov 18, 2009 (MARKETWIRE via COMTEX) --
MGM | Quote | Chart | News | PowerRating -- An evolutionary destination designed to transform Las Vegas at its
core, CityCenter will be unveiled to the world this December. Yet
now, weeks before the groundbreaking project opens its doors to the
public, people everywhere can sample some of the energy and
sophistication of CityCenter without ever leaving their chairs. Just
launched, CityCenter's new Web site, www.citycenter.com, takes
visitors on an interactive cinematic journey, allowing them to
discover virtually why CityCenter is destined to forever change the
face of the Las Vegas Strip.

CityCenter is an unparalleled urban development brought to life by
eight world-renowned architects. Much more than a collection of
resorts and residences in the center of the Las Vegas Strip,
CityCenter will be a community -- a welcoming environment for people
to gather, relax and enjoy. Great pedestrian corridors, dynamic
public spaces, authentic richness and diversity of experiences will
evoke the energy of the world's most exciting places. Highly
innovative and inviting, CityCenter's newly launched site epitomizes
the very essence of this extraordinary resort destination.

"Through cutting-edge technology, this new site provides the best
online experience for our guests," said Bobby Baldwin, CityCenter's
president and CEO. "Travelers planning a trip to Las Vegas can visit
the site and within moments understand why CityCenter will be the
destination of choice on the Las Vegas Strip."

From the moment visitors enter the site they have the opportunity to
craft their own journey. Just as within CityCenter itself, intrigue
awaits around every corner, enticing guests to delve deeper into the
project, learning and experiencing along the way. Moving the mouse
over the various resort images makes options come alive, while the
click of a button pulls viewers into CityCenter via cinematic
flythroughs. Full-motion 3-D video treats visitors to a compelling
visual tour, providing the sensation of actually being in the center
of the city.

"The quality of CityCenter, with its range of amenities, the acclaim
of those who helped bring it to life and the ambitious cultural and
ecological accomplishments demanded an unconventional approach," said
John Schadler, managing partner of SK+G, the Web site's designer.

Once stopped on the image of a particular resort, a simple click
provides users with general information, a link to the hotel's
individual Web site, and additional options, including a video
exploration highlighting the unique character of each resort and the
amenities available.

Functional layouts make navigation user-friendly, with no need to
back-button click to continue exploration. Dedicated links take
visitors to information regarding CityCenter's unprecedented public
Fine Art Collection and the award-winning architects behind the
project. Also easily accessible via a dedicated link are details on
the development's commitment to sustainability. Upon opening
CityCenter will be one of the world's largest green developments,
having already earned several Leadership in Energy and Environmental
Design (LEED(R)) Gold certifications.

A unique directory allows users to search by category -- from dining
and spa to entertainment, accommodations and shopping -- to discover
more about the vast array of offerings available throughout the
destination and help guests plan their visit in advance.

With the same ease, visitors looking to simply book their vacation at
a CityCenter resort get immediate access to reservations from every
page of the site.

"In developing this Web site, we focused on establishing an
immersive, first-person perspective that puts the entire collection of
CityCenter's brands at the visitor's fingertips," Schadler said. "We
utilized full-motion 3-D elements as the basis of navigation to draw
visitors in while providing an enhanced sense of both scale and
detail. The goal is to intrigue guests by giving them a quick taste
of the CityCenter experience and its rich list of offerings."

About CityCenter

CityCenter is an unprecedented urban metropolis opening in December
2009 on 67 acres between Bellagio and Monte Carlo resorts on the Las
Vegas Strip. CityCenter is a joint venture between MGM MIRAGE (NYSE:
MGM) and Infinity World Development Corp, a subsidiary of Dubai
World. CityCenter will feature ARIA, a 61-story, 4,004-room gaming
resort; luxury non-gaming hotels including Las Vegas' first Mandarin
Oriental and Vdara Hotel & Spa; Veer Towers, the development's only
strictly residential buildings; and Crystals, a 500,000-square-foot
retail and entertainment district. Vdara, Mandarin Oriental, Las
Vegas and Veer Towers will include approximately 2,400 residences
total. Additionally, The Harmon, a 400-room luxury boutique hotel, is
slated to open at CityCenter in late 2010. CityCenter also will
feature a resident Cirque du Soleil production celebrating the
timeless musical legacy of Elvis Presley; and an unparalleled Fine
Art Collection with works by acclaimed artists including Maya Lin,
Jenny Holzer, Nancy Rubins, Claes Oldenburg and Coosje van Bruggen,
among others. CityCenter is a design collaboration between MGM MIRAGE
and eight internationally acclaimed architectural firms including
Pelli Clarke Pelli, Kohn Pedersen Fox, Helmut Jahn, RV Architecture
LLC led by Rafael Vinoly, Foster + Partners*, Studio Daniel
Libeskind*, David Rockwell and Rockwell Group, and Gensler. At the
forefront of sustainability, CityCenter will be one of the world's
largest green developments. ARIA and Vdara are the first Las Vegas
hotels to achieve LEED(R) Gold certification by the U.S. Green
Building Council. Crystals also has received LEED(R) Gold
certification, making it the world's largest retail district to
receive this level of recognition. CityCenter's remaining venues are
poised to receive a combination of LEED Gold and Silver ratings. For
more information about CityCenter, please visit www.citycenter.com.

About SK+G

Headquartered in Las Vegas, SK+G is a premier leisure and lifestyle
marketing agency providing strategic branding and retail expertise to
leading companies throughout the U.S. Agency principals John
Schadler and Jerry Kramer founded SK+G in 1999 and it has grown
rapidly in a short time span, currently employing more than 100
people, with billings in excess of $100 million on an annual and
capitalized basis. SK+G's clients represent blue-chip brands in the
hospitality, gaming, resort, entertainment, real estate and retail
categories including CityCenter, Las Vegas; ARIA Resort & Casino;
Mandarin Oriental, Las Vegas; The Grand Del Mar, Montage Hotels,
Resorts & Residences, Borgata Hotel Casino & Spa (Atlantic City),
Pinnacle Entertainment, Agassi Graf Holdings, Andre Agassi Foundation
and Nevada Cancer Institute. For more information on SK+G, visit
www.skgadv.com or call (702) 478-4000.

For More Information:
Christi Braginton
MGM MIRAGE
702-650-7565
cbraginton@mgmmirage.com

SOURCE: MGM MIRAGE

mailto:cbraginton@mgmmirage.com

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