LiveWire Mobile Board of Directors Approves One-for-Ten Reverse Stock Split

LITTLETON, Mass., Nov 18, 2009 (BUSINESS WIRE) --
LVWR | Quote | Chart | News | PowerRating -- LiveWire Mobile, Inc. (Pinksheets: LVWR), a leading provider of managed
personalization services, today announced that its Board of Directors
approved a one-for-ten (1:10) reverse stock split of the Company's
common stock. The Company anticipates the reverse stock split will be
effective as of 5:00 P.M. Eastern time, on December 18, 2009. LiveWire
Mobile stockholders had previously authorized the Board of Directors to
approve a reverse stock split at a ratio of between one-for-five and
one-for-ten at the Company's Special Meeting of Stockholders on November
19, 2008.

The reverse stock split is intended to bring the Company's stock price
into higher trading ranges to facilitate trading and to improve interest
in the Company by larger, institutional investors.

Upon effectiveness of the reverse stock split, every ten shares of
outstanding LiveWire Mobile common stock will be combined into one share
of outstanding common stock without any change in the par value of the
shares. As of November 17, 2009, there were approximately 46,010,243
shares of LiveWire Mobile common stock outstanding.

No fractional shares will be issued in connection with the reverse stock
split. In lieu thereof, arrangements with the Company's transfer agent
or exchange agent will be made to aggregate all fractional shares
otherwise issuable in the reverse stock split and sell these whole
shares as soon as possible after the commencement of the split at the
then prevailing market prices on the open market on behalf of holders of
the Company's Common Stock, and then pay each such holder his, her or
its pro rata portion of the sale proceeds.

Forward-Looking Statements

Statements other than historical facts included or referred to in this
Press Release are "forward-looking statements", including
forward-looking statements about the Company's anticipated effective
date of the reverse stock split, stock trading volume and market prices,
and the trading by and interest in the Company by larger, institutional
investors.

These statements are based on management's expectations as of the date
of this document and are subject to uncertainties and changes in
circumstances. Actual results may differ materially from these
expectations due to risks and uncertainties including, but not limited
to, uncertainties about the Company's anticipated effective date of the
reverse stock split, stock trading volume and market prices, and the
trading by and interest in the Company by larger, institutional
investors, and other risks. We encourage you to read our Annual Report
for the year ended December 31, 2008 for certain additional risk
factors. In addition, while management may elect to update
forward-looking statements at some point in the future, management
specifically disclaims any obligation to do so, even if its estimates
change. Any reference to our website in this press release is not
intended to incorporate the contents thereof into this press release or
any other public announcement.

About LiveWire Mobile, Inc.

LiveWire Mobile (Pinksheets:LVWR) is a leading provider of managed
personalization services. LiveWire Mobile's integrated suite of mobile
personalization services includes ringback tones, ringtones, full track
downloads, and other applications, as well as, dedicated content and
service marketing, integrated storefront management and marketing.
LiveWire Mobile makes mobile personalization services easier to use and
helps operators drive service usage and adoption. For more information,
please visit www.livewiremobile.com.

LiveWire Mobile is a trademark of LiveWire Mobile, Inc.

SOURCE: LiveWire Mobile, Inc.

Investor Relations: 
LiveWire Mobile, Inc. 
Todd Donahue, CFO, 978-742-3167 
todd_donahue@livewiremobile.com

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