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Muscle Flex Inc. Acquires MuscleFlex.com and Launches an Updated Web Site Ahead of the Beagle StepFit National Commercial Releas

Posted on: Mon, 30 Nov 2009 05:00:00 EST

Symbols: MFLI

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"Acquiring the MuscleFlex.com web domain was an important step in
ensuring that all web traffic generated from our advertising is
captured with as little bleeding as possible," commented Danny Alex,
CEO of Muscle Flex Inc. "I regard our web traffic to be one of our
most valuable assets and now with the acquisition of MuscleFlex.com,
Muscle Flex Inc. owns the important web properties for capturing
customers as well as maximizing search results and web optimization."

Muscle Flex has an aggressive ongoing web development program. The
'marriage' of Muscle Flex television media and its online properties
is one that consists of leading edge data capture, efficiency and
entertainment value for the customer. Cross pollinating the Muscle
Flex customer database and communicating with them effectively,
without intrusion, is an important strategy in developing ongoing
sales and maintaining an intimate relationship with the customer.

In regards to data capture, The Muscle Flex Inc. Privacy Policy
states that it will never sell or divulge any information of any
customer at any time to any third party unless that which relates to
the fulfillment of a customer's order.

About Muscle Flex Inc. (www.MuscleFlexInc.com)

Muscle Flex Inc. is a leading edge fitness, health and lifestyle
company that develops exciting brands and new products to market using
direct response TV advertising and commercials as well as cutting edge
brand and image marketing through the creation of television media
content for network and cable television distribution.

This press release contains forward-looking information within the
meaning of Section 27A of the Securities Act of 1933 and Section 21E
of the Securities Exchange Act of 1934 and is subject to the Safe
Harbor created by those sections. This material contains statements
about expected future events and/or financial results that are
forward-looking in nature and subject to risks and uncertainties.
Such forward-looking statements by definition involve risks,
uncertainties and other factors, which may cause the actual results,
performance or achievements of Muscle Flex Inc. to be materially
different from the statements made herein. "Muscle Flex" is a
Registered Trademark of Muscle Flex Inc. "The BUDDY Tablet Caddy"
and "The Beagle StepFit" are Trademarks of Muscle Flex Inc.


Contact
Danny Alex
CEO
Phone:  310-717-1003
Email Contact
www.MuscleFlex.com (Corporate)
www.BuyTheBeagle.com (Product)
www.GetTheBUDDY.com (Product)
www.MuscleFlexVATA.com (Product)
www.MySpace.com/TheMuscleFlex
www.Twitter.com/MuscleFlex

SOURCE: Muscle Flex Inc.

http://www2.marketwire.com/mw/emailprcntct?id=AD7931AE7AE2D7B5
http://www.MuscleFlex.com
http://www.BuyTheBeagle.com
http://www.GetTheBUDDY.com
http://www.MuscleFlexVATA.com
http://www.MySpace.com/TheMuscleFlex
http://www.Twitter.com/MuscleFlex

For full details on (MFLI) MFLI. (MFLI) has Short Term PowerRatings at TradingMarkets. Details on (MFLI) Short Term PowerRatings is available at This Link.

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